Life, 1919-09-25 · page 4 of 40
Life — September 25, 1919 — page 4: what you’re looking at
What you’re looking at
This page advertises Life magazine's upcoming issue, featuring a series of contemporary questions that reflect post-WWI American society and social anxieties: The questions address economic inequality ("Is civilization going to the poorhouse?"), class consciousness (formal dress etiquette), military service, domestic economics (wife mending clothes), urban entertainment costs (Broadway), marital status, and romantic relationships. The decorative border features stylized nude figures typical of Art Deco design popular in the 1920s. The questions suggest Life magazine positions itself as addressing "important" cultural and social issues relevant to modern readers. The publication details and subscription pricing at bottom appear standard for the era. Overall, this is primarily an advertisement showcasing the magazine's editorial focus on contemporary social commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Is civilization going to the poorhouse? How do you feel when you wear a dinner coat to a full-dress affair? Would you stay in the army if you could? Is your wife mending your old clothes? How far does a quarter go on Broadway? Were you, or are you now, a bride? Can you make the girl you love tell you how much she loves you? These are some of the important questions, among many others, dealt with in next week's Special Offer Enclose find Ose De The Up-in-the-Air Number of Lire is coming week after nex nly to new ions renewed comicbooks.commy