Life, 1919-08-14 · page 7 of 44
Life — August 14, 1919 — page 7: what you’re looking at
What you’re looking at
This is **not a cartoon or satire**, but a **straightforward advertisement** for Miller Fabric Tires, placed in Life magazine (page 267). The image shows a mechanic or workman displaying a Miller tire, emphasizing its superiority through "uniform long-distance mileage" and "geared-to-the-road" tread design. The ad claims Miller tires are "the champion among fabric tires" and boasts they're extra-sized and more buoyant than competitors. The copy encourages readers to test Miller tires against other brands, suggesting confidence in their product quality. Contact information directs consumers to The Miller Rubber Company in Akron, Ohio. This represents typical early-20th-century tire advertising, appealing to practical motorists concerned with durability and performance—not satirical content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
GEARED-TO-THE ROAD UNIFORM, MILEAGE Fabric Tires Miller Fabric Tires Set New Uniform Long-Distance Mileage Records HE Miller Black Tread Fabric Tire com- | peting against make after make of tires has proved itself the champion among Fabric Tires. Not ina few cases, but without exception, wherever Fabric Tires are used, these tires prove themselves uniform long- distance runners and lowest in cost per mile. Extra-Size and More Buoyant The Miller Black Tread Fabric Tire size for size, al- though rated the same as other makes, is extra-size. Itis also more buoyant and has a greater air capacity. The heavy fabric, tough black tread and the perfect bal- ance of tread and fabric give these tires unequalled road- wear resistance. Tire after tire, the Miller Black Tread Fabric outruns standard guarantees. Yet these tires cost no more than other makes. The big black, Geared-to-the-Road tread grips the ground giving perfect traction and safety over wet roads and slippery pavements The Test That Convinces Only by Miller uniform workmanship has Miller uni- form long-distance mileage been made possible. We have eliminated variables in workmanship. And thus have we ended variables in mileage. Put Miller Tires—CORD or FABRIC to the test. Place them opposite your favorite Then you will be con- vineed. There is a Miller dealer in your city. If you do not know his name, write direct to us. THE MILLER RUBBER COMPANY Dept. A-207, Akron, Ohio ut Makers of Miller Inner Tubes, team-mate to Uniform Tires. Also Miller Surgeons Grade Rubber Goods. Dealers: Miller offers you a most comicbooks.com