Life, 1919-06-12 · page 42 of 46
Life — June 12, 1919 — page 42: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The main content includes: **Dunlop Vacs** (golf balls): An equipment ad claiming proper golf balls are essential to success—a humorous exaggeration of equipment's importance versus skill. **Milo Cigarettes**: A deluxe box of "delicately scented gold tips" cigarettes at premium pricing ($2.90-$7.50), targeting affluent smokers. **The Hollenden Hotel** (Cleveland): A service-quality testimonial ad, emphasizing repeat customer loyalty as proof of excellence. **Bottom cartoon**: A sketch showing a hotel clerk fielding an unusual request about "Professor Kryzosopff" and "Ski Pestlemovitch"—appears to be ethnic name-humor typical of the era, playing on foreign-sounding names for comedic effect. The page reflects early 20th-century advertising priorities: luxury goods, leisure activities (golf), and service reputation, with casual ethnic stereotyping in humor.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
! (¢ about formity a Dunlop “Vacs.” ACOORDING to, James \“ M. es, why ,and | ‘ \ DELICATELY SCENTED GOLD TIPS to do Sik he “success | | Seeman 29 Ar |O cto “ood golf,” the most important say ; BOX DELUXE OF is the use of ¢ 100 $7950 Ifyour dealer cannot supely youwrite Dept MY. ; 1790 Broadway ing by every ship. a j 4 New York Dunlop “Vac” 29 . . $1.00 each Dunlop “Vac” 31 . . $1.00 each Dunlop Rubber Company, Ltd. if ow \ affairs Founders of the Pneumatic Tyre Industry ’ know y BIRMINGHAM, ENGLAND. always nw york ’ | life his own know ack The Real Test ERVICE actually delivered is what counts ! . That's why Hollenden patrons become Hollenden advertisers. The man who writes his name on this hotel's register once, when asked, is pretty apt to say,—“In Cleveland, it's The Hollenden.” ropean Plan, with Bath : $2.00 to $4.00 ie 4.00 t0 5.50 Twin Beds 5.0010 7.00 si fe xv 2. The Hollenden, “0 EET. pedicormammmmnenvanndle SKI PRSTLEMOVITCH WOULD LIKE To SEE MUM? Cleveland nee vevemierea’ comicbooks.com