Life, 1919-05-08 · page 42 of 46
Life — May 8, 1919 — page 42: what you’re looking at
What you’re looking at
This page is primarily **advertising with one small cartoon**. The ads promote toothpaste, a steel home locker, and golf balls—typical early 20th-century consumer goods. The single cartoon at bottom ("Professional Vanity") depicts two men in what appears to be a criminal context. One brags about pulling off "the slickest safe-crackin' job in years," complaining that cops credited "the Rat" instead of him. The joke satirizes petty criminal pride—a safecracker is upset about not receiving personal credit for his theft. It's a humorous take on how even criminals have ego and seek recognition, played in vernacular working-class dialect typical of the era's comic style. The page's primary purpose is selling products to readers concerned with health (teeth), home security (the ironic placement next to a theft joke), and leisure activities (golf).
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
V E. must have good health if we would enjoy The Pleasures of Life to the highest degree—and good health depends largely on good teeth. Dr. Sheffield’s Créme Dentifrice has been an aid to sound, healthy tecth since 1850. Today it is the result of sixty-nine years of experience and ever in- creasing success in the manufacture of dental paste. Through the use of only the purest and best ingredients and by constant study of the latest theories as practised in modern dentistry, a more perfect blending of skill and science in dental paste is not obtainable. A better product is not possible at any price. Dr. Sheffield’s Creme Dentifrice has a pleasant, soothing effect on the gums, distributes itself thoroughly and assures clean, white, healthy teeth. It is a delicious and efficient tooth paste that makes constant daily care of the teeth not only a beneficial habit but a pleasure as well. Sold in toc and 25¢ tubes. Ask your druggist for DR-SHEFFIELD'S,.. EK ial CREME a Di dae? Serd 10¢ in stamps for a (By ut or 25¢ work. Company, 421 ew York City, Steel Home Locker “Everything in its place-secure and safe. | for Silv looms, Wines. Presents, Linens, ments andotherValuables. Keep your prized posses sions under lock and key in the Lyon Steel Home Locker. Avoid petty thefts: by “outsiders.” or new ser vants, who have access to your home. Foil the burglars! A Handsome Piece of Furniture The Lyon Locker is beau- tifully enameled in Oak, Mahogany or rich Scotch Brown finish. Capacity, 27 cubic feet. Dimensions, 3% in. x 18in. x 7S in, high. Larger than most closets. Adjustable shelves. Takes very little floor space. der from Factory If it doesn't satisfy, we wantit back. Prices(fr'ght paid eust of Denver) ton be request Lyon Metal ic Sire Co, 1, James M. Barnes and begin the season by using the Dunlop Ball. The first important championship of the year— “North and South’’—at Pinehurst on March 29 and the big match at Deland, Florida, on March Ist were won by James M. Barnes playing with a DUNLOP “Vac,” 3S For lengt! _ Perfect balan: uniformity there is Dunlop ‘ Large stocks are on hand and more coming by every ship, Dunlop ‘‘Vac’’ 29°. $1.00 ead Dunlop ‘‘Vac’? 31). $1.00 ead Boy from yoar golf profesisaal. Dunlop Rubber Co., Ltd. Founders of the Preamatic Tyre Indesiry BIRMINGHAM, ENGLAND PROFESSIONAL VANITY “WOULDN'T THAT MUP YE? I'VE JUST PULLED OFF THE SMICKEST SAPE-CRACKIN’ JON IN YEARS, AN” DOsMED IF THEM E-HEAD COPS AIN'T GIVE ‘DINNY THE RAT’ CREDIT FoR IT!” comicbooks.com