Life, 1919-04-24 · page 39 of 46
Life — April 24, 1919 — page 39: what you’re looking at
What you’re looking at
This page contains two distinct elements: **Left side:** A satirical essay titled "The Ogre, Organization" criticizing reform movements. The text argues that contemporary organizations calling for change (conferences, fundraising, salaried officers) are inefficient and wasteful—mail circulates uselessly through postal systems and wastepaper baskets. The piece expresses frustration with the machinery of reform itself, suggesting reformers create bureaucratic overhead that undermines their stated goals. **Right side:** A Ross's Ginger Ale advertisement emphasizing that their product is "imported from Belfast" despite "unsettlement in Belfast"—likely referring to Irish political unrest. The ad tells consumers to check labels carefully, warning that some formerly-imported brands are now domestically manufactured. Below this is an unrelated advertisement for Rameses Cigarettes and a small cartoon showing a child in a carriage with the caption "The child is father to the man" (a Wordsworth reference, here applied to consumer habits). The page primarily serves as advertising, with the essay as filler content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Ogre, Organization FTER a while something will have Jone—a great movement will d—to save the rem- < perishing world from jon calls for ty . conferences, publ appeals for money, and or salaried officers and veriodical attacks on the Current organizations are : many of ther all of f time, money id most of How can they wn which they are n of Error pport all tl There i < will soon begin to objectionable to let get his own and fly than to try to stand ll this enormous multi- reformatory mechanisms ; Here are two things that prove Ross's press: 15 Walled. a3) a Ginger Ale is imported from Belfast to humanity, but what a siuft it turns out nowadays, hrough the mails at great The Taste—that fresh, tongue-tickling tang—that snap and sparkle which so quickly quenches thirst—found only in the genuine imported ginger ale. The Label—tabels must tell where the ginger ale is made. Read labels carefully, for even brands which used to be imported are now made in this country. Despite unsettlement in Belfast, we are again importing to the United States ROSSS theimported BELFAST Ginger Ale cost and then by way of the waste- basket back to the paper mill! The postal service is a great boon, but, stars above! how it is abused! It is a hard lot, in many respects, to live in a world that is undergoing refor- mation. ‘OT being able to put a luxury tax on wives, the lawmakers have compromised and placed it on the things they wear. “The child is father to the man” comicbooks.co