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Life, 1919-04-17 · page 44 of 46

Life — April 17, 1919 — page 44: what you’re looking at

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Life — April 17, 1919 — page 44: Life, 1919-04-17

What you’re looking at

This page combines a **steel home locker advertisement** with a humorous **satirical essay** about modern urban anxieties. The essay mocks the disorder of contemporary life through exaggerated detail about a man's pockets—each stuffed with contradictory items: keys to forgotten locks, jangling coins, handkerchief reserves for hay fever, stamps, scraps of paper serving as a memory system, and wallpaper samples for coordinating purchases. The narrator presents this chaotic arrangement as a "system," though it's clearly dysfunctional (one pocket holds only the note "Remember not...anything"). The satire targets: - **Urban anxiety**: Opening with concern about being hit by motor-trucks and needing identification - **Modern life's complexity**: The accumulation of objects required for daily survival - **Self-delusion**: Calling obvious chaos an organized "system" The advertisement below plays into this anxiety, offering the steel locker as a solution to household disorder and security fears about servants and strangers having access to valuables—reflecting early 20th-century middle-class concerns. Together, they satirize both modern urban vulnerability and consumer culture's promise of order through products.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

| 4 ( Capacity 27 cubic feet, 36x18 x75 in high Larger than most close!s, Keep your valuables under lock and key This Handsome Steel Locker Provides Safe and Con- venient Storage for your Silver, Jewels, “Keep- sakes,” Linens, Wines and Other Prized Possessions. lars and acquisitive servants—not to mention the “repair man,” the “inspector, handy man” and other outsiders who have access to your home—cannot tamper with your silver and other possessions having intrinsic or sentimental value, if kept under lock and key in this strong, attractive household locker. This handy steel locker may save you hundreds of dollars. It will prove a wonderful convenience and save a world of worry Steel Home Locker “everything in its place”’ The locker provides compact Your responsibilities as chate- storage for silver, “ keepsakes,” laine of the household will he linen and all kinds of valuables. lighter when your most prized Shelves adjustable. This possessions are safely: stored in Lyon Lo r is a handsome this locker and you alone carry piece of furniture, Beautifully the key enameled in Oak, Mahogany or rich Scotch Brown finish, Fits Order the locker in out-of-the y corners, the factory seth takes very little floor space ‘ a PRICES (freight prepaid east of Denver) Forty-seven Dollars—Scotch Brown Finish Fifty-five Dollars—Oak or Mahogany Finish Descriptive booklet on request Lyon Metallic Manufacturing Company 121 Madison St., Aurora, Illinois Makers of Quality Steel Products for Twenty-Five Years My Magnificent System N these days when the streets are so perilous, every man who goes about the city ought to be sure that his pockets are in good order, so that when he is run down by a roar. ing motor-truck the police will have no trouble jy id fy ing him and communicating with his creditors. I have always been very proud of my pocket sy As others may wish to install it, | will describe it briefly, If am found prostrate and lifeless on the paving, I can quickly he identified by the following arrangement of my: pri fairs: In my right-hand trouser leg is a large hole, par rounded by pocket In my left-hand trouser pocket is a complicate keys. Tam not quite sure what they all belong rarely lock anything. They are very useful, ho when T walk rapidly they evolve a shrill jing citen conveys the impression of minted coinage them, I think, unlocks the coffer where T secretly the pair of spats | hought when T became eng My right-hand hip pocket is used, in summer, for the handkerchief reserves (hayfever sufferers, please notice) and, in winter, fof stamps. It is tapestried with » three-cent engravings that got in there hy mistoke last July, and adhered. My left-hand hip pocket holds my memorandum book, which contains only one entry: Remember not : anything. The left-hand upper waistcoat pocket holds commutation ticket and a pipe cleaner The left-hand lower waistcoat pocket contains what the ignorant will esteem scraps of paper. This, however, is the hub and nerve center of my mnemonic system l want to remember anything I write it down on slip of paper and stick it in that pocket. Before bed I clean out the pocket and see how many things I have forgotten during the day. This promotes tranquil rest The right-hand upper waistcoat pocket is used for wall- paper samples. Here I keep clippings of all the wallpapers at home, so that when buying shirts, ties, socks or books I can be sure to get something that will harmonize. My taste in these matters has sometimes heen aspersed, so | am playing safe. The right-hand lower waistcoat pocket is used for small THE FAMILY CRoUP