Life, 1919-04-03 · page 14 of 60
Life — April 3, 1919 — page 14: what you’re looking at
What you’re looking at
This is an advertisement rather than a cartoon or satirical piece. It promotes "Conscious Evolution," a self-improvement philosophy or movement popular in early 20th-century America. The ad targets people unsatisfied with their current lives, promising that through "Conscious Evolution" they can gain "power," "energy," "health," "courage," and "freedom" — essentially a complete personal transformation. It claims "thousands are secretly revolutionizing" themselves through this method. The repeated emphasis on gaining superiority ("supreme," "super-energy," "super-health," "super-power") reflects era-specific anxieties about personal inadequacy and competitive self-advancement. The testimonials in the right column appear to offer "proof" of the method's effectiveness. This represents typical progressive-era pseudoscience marketing, blending evolutionary theory with quasi-mystical self-help rhetoric.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
PRE Gain Power in Thirty Seconds -Halfa Minute! tion a trial of thirty seconds—half a min- ute—and you will be- come personally con- scious of the new life and higher energy and vitality, of which you can have a super- abundance, as you de- sire. Start A Why Be Satisfied With Near Power, Near Vitality, Near Energy, Near Health, Near Courage, Near Ambition and Near Freedom). Revolutionize Yourself—start a revolution: Why Take Less Than Your Full Share’ Conscious Evolution can easily and quickly demon- strate to you that you are only half as dynamic, vital, well, strong, energetic, brave, authoritative, only half as forceful, dominant, self-reliant, daring, courageous and but half as progressive, masterful, aroused, powerful and creative as you may easily become, through higher personal evolution. Thousands Are Secretly Revolutionizing! Everywhere throughout the land men and women in every walk of life are secretly and thoroughly revo- lutionizing and advancing themselves in life, happi- ness, joy and power. Whynot you? Why not succeed and enjoy yourself as others succeed, and enjoy them- selves, who are more alive and have super-energy, super-health, super-vitality and super-power of every character, through higher evolution? Why Live an Inferior Life? Whether you are a business man, a laborer, doctor, lawyer, banker, financier, mechanic, soldier, sailor, philosopher, or scientist, higher evolution is quickly yours—through Conscious Evolution. Daily Results “Conscious Evolution has done all for me that you ly radiating good health. if, it has made such @ great 1am in better condition v years and am chock fu . Tasks that were a bur casy and a pleasure. burn or throw to the birds, by cre to cash and as before beg wag doing? te rh u have mapped out for me and am impatient to tit,” TY-SIX YEARS OLD NE fe right no "and, as a fact, 1 and have more energy than the I have only y ur system things, and I want to thank you fro tom of a grateful of a man and rather a small fr ‘ofiting through Conscious Evolution. “The strangest part of it all is that my hearing is greatly improved. The muscles o houlders, back and abdomen are immense, and | have forgotten that J have a liver, kidneys, heart, or any other organs, except my stomach which makes a loud call three times a day. I have lost all desire for stimulants.” “When I tell some of my friends how quickly I was benefited by Conscious Evolution, they do not believe me, They think I exaggerate.” Gain Supremacy! Conscious Evolution offers a new ‘ill you continue to live in the ol ure” conditions, or will you enter life —the better life—the superi pleasurable life—the joyous. life cessful life and the supreme life? the Super-Pleasures of Life? car ago I was an old man at forty; todsy! ith at forty-one,” "I could sce the tremendous reality ties of Conscious min less tha: ates d gies into creat ion has changed me fi 55 human machine. would not consider trading the be ed from Conscious Evolution for 9 ‘As a student of physiology and histo! d the feasibility of Conscious £ ds from the time I start lution, I felt myself more alive and « : olution for @ fev sects and I find myself marvelously improved iv both bed: and mind. Conscious Evolution is won! the world will be brighter when men everywhere grasp it.” “My doctor has been quite interested in my result Today I went to his ofice for a personal ¢caminstie It is my practice to have my physician ©. once a year, The doctor said he wo' thought me susceptible of so much di improvement and reiterated, ‘It is won: ot seem possible, etc.’ He was hight: you could not expect him to be more fare T became aware of the beneficial power of Com sciows Evolution at the end of the first ten seconds: comicbooks.com