Life, 1919-01-16 · page 31 of 34
Life — January 16, 1919 — page 31: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not editorial satire. The dominant content is a full-page advertisement for Williams' Holder Top Shaving Stick, a metal device designed to hold shaving soap for easier application. The left side contains a brief satirical dialogue titled "The Higher Agriculture"—a comic exchange between a young man and woman about modern farming. The woman quizzes him on agricultural knowledge, then suggests he become a "farmette" (female farmer) instead. The humor relies on early-20th-century gender role reversals: the notion of men doing "women's work" like kitchen gardening or managing domestic farms was considered absurd. Bottom left features an advertisement for **Bachia Havana Cigars**, emphasizing quality and uniform product standards. The page reflects 1920s consumer culture: advertisements dominate, and light satirical content is secondary filler. The farming dialogue gently mocks both rural traditionalism and emerging gender role changes during the post-WWI era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
103 @ @ 9 * middy* | J was in. \ a eee @ HdldérTop Shaving Stick ist kissed dear?” voice like . oned. > “ "i N PRO: “it-Bits, > OTHER 1 trousers en't wear The Higher Agriculture anyhos, if she'd marry him and na farm died agriculture at a col- Stories, the maiden quizzed him she'd done her best to you sure you have sufficient SMAVING uauiD ling knowledge ? The Holder Top stands squarely on the shelf— a top for the box, yw that modern farmers do t farm their farms these days ¢ manner formerly em- 4 ond a holder for the fingers ie be a hayseed or a n rube who play . oo and tennis, and who's not by HE only purpose of the Holder Top is x lores annoyed? = « x « ? to add convenience to a shaving necessity. “ ill you have the kitchen garden ars Wicd led up and smoothed and Thousands of men would use Williams’ Shaving packed a4 ? = be i$ ,_ paeked ee Soap if they had to hold it with a forked stick. \ Vid marked for tennis—big enough B. WILLIAMS CO. . 1 for doubles? Devt, A. It’s that kind of shaving soap. No amount of ? Will you plant a nine-hole golf course Glastonbury, Conn. . . © the hay was mowed and ‘ inconvenience in applying it would outweigh she daverwhen Laemerd livesswere: the comfort, economy and effectiveness of its full of troubles? i i i EoUnSe softening, soothing, lasting lather. When you Me gladly he your milkmaid se aitem slic hliams’ Shavi Scasas ie Sie Gadiines GK all ihe Willioms realize that Williams’ Shaving Soap is shat cows! . tear good, then you begin to appreciate what a our housewife where the serv- cook with gas! real luxury Williams’ Shaving Soap is when i love to be a farmerette and : . . . watch: the:tractor plows : applied with the convenient metal Holder Top. Turn the goli. greens for another ‘SHA The Standard brand . ; 5 of uniform quality the hired mer GOR SN 32sizes 10410304 each Wie ee S e Vhere the one-hoss At all Clubs, Hotels limousine! crhaps they will, and perhaps and Dealers in li you that kind oi won't. But if you subscribe to Lire a genuinely fine cigars name the day, for T am thine!” i Staff BACHIA & Co. NY. (But, alas! the youth had vanished sifty id. Cheee Ask for Bachieis and get the best from the scene!) very time, T "5 0 magic about Stanley R. Hound. this—just plain comicbooks.com