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Life, 1918-11-28 · page 34 of 34

Life — November 28, 1918 — page 34: what you’re looking at

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Life — November 28, 1918 — page 34: Life, 1918-11-28

What you’re looking at

This page is primarily **advertising and book notices** from a 1918 *Life* magazine. The main content includes: **"All Of" Editorial**: A brief satirical piece mocking patriotic fervor. Someone suggested a "beatless day" (likely a no-work day for WWI support), but restaurant owners, theatrical producers, and cab drivers objected, claiming it would harm efficiency. The satire criticizes how these business interests framed profit-seeking as "democratic ideals." **Arthur Guy Empey Advertisement**: Promotes *Tales From a Dugout*, a WWI collection by a soldier-author. Empey had recently returned from the Western Front; the ad emphasizes his firsthand perspective on combat's "humors" and "thrills." **Other Content**: Standard book listings and a throat lozenge advertisement. The page reflects 1918 concerns: WWI patriotism, profiteering during wartime, and soldier literature's popularity. The satirical tone targets civilian exploitation of wartime conditions.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“LEE * ‘What you know about ZYMOLE TROKEYS—written in a jingle—that's what we want. And we will award nine prizes, $150, $100, $75, $25, and five $10 prizes, for the best Jingles. Tell your own reasons why ZYMOLE TROKEYS ‘are best for husky throats—why they are mildly antiseptic throat pastilles of real worth. All druggists sell them. Send your verses, before Dec. 15th, 1918, to our Jingle Department. FREDERICK STEARNS & CO., 1242 East Jefferson A: Books Received The Apple Woman of Klickitat. (Duf- field & Co., $1.50.) My Antonia, by Willa S. Cather. (Houghton, Mifflin Company, $1.60.) The Caravan Man, by Ernest Goodwin, (Houghton, Miffin Company, $1.50.) Philo Gubb, by Ellis Parker Butler. (Houghton, Miffin Company, $1.50.) The Chronicle of Kan-uk the Kute, by Frank Burne Black. (G. P. Putnam's Sons, $1.) Not Taps, but Reveille, by Robert Gor- don Anderson. (G. P. Putnam's Sons.) Everyday Efficiency, by Forbes Lindsay. (T. Y. Crowell Company, $1.25.) Jungle Peace, by William (Henry Holt & Co. $1.75. Firecracker Jane, by Alice Calhoun Haines. (Henry Holt & Co., $1.50.) Beebe. BELLA FOR INDIGESTION igosssavossoonsecsssccnnscasscnsscnsscnsssnsscsesssecssccssccenesenssccnecensseneseneneccuntcoestovestertsanesresseecseneessnnnerters Poems, by Geoffrey Dearmer, (Robert McBride & Co., $1.) My Country, by Grace A. Turkington. (Ginn & Co., 15 Ashburton Place, Boston, Mass.) Denton of the Royal Mounted, by Ralph S. Kendall. (John Lane Company, 31.50.) Light ond Mist, by Katharine Adams. (The Cornhill Company, Boston, Mass, $1) All Of | OMEBODY, in a wild moment of frenzied patriotism, suggested that we have a beatless day. Whereupon the restaurant keepers, the theatrical specu- lators and the cab drivers declared unanimously that we certainly could not call ourselves efficient if the main business channels were thus blocked, even for a day. Thus the whole affair was dismissed as contrary to the high- est ideals of democracy. The German Secret Service in America, by John Price Jones and Paul Merrick Hollister. (Small, Maynard & Co., $2.) By the author of ‘“‘Over the Top’’— and Empey “‘goes over’’ again Here They Are: Jim—Soldier of the King The Pacifist Private Ginger The Lone Tree Sentinel Christmas in a Dugout A Siren of the Boches Winning a D. C. M. The Fusilier Giants Under Fire “Blighty !—What Hopes?” Rounding Up Spies “Horses for France” From a DUGOUT By ARTHUR GUY EMPEY the publication of Arthur Guy Empey’s latest book. As the title indicates, the book is made up of a group of battle-front sketches and short stories. It is not necessary to tell the reading public that “Tales From a Dugout” captures the very motion and color of the Allied battlefield—its humors, its invincible will to win, the thrills of this modern crusade that has touched the heart of the world. , ] \HE CENTURY COMPANY takes pleasure in announcing The time elapsed since the author has returned from the fields of France has given him a much more accurate perspective than he could have had while the disturbances of war were still racking him. He sees it all more as a whole now, and he has had time to think through, and to feel through, many an idea, many a picture that before were but blurred and flying fragments from a time of cataclysm. As an author Mr. Empey has deepened and mellowed; his humor has grown richer, and his amazing vitality is as fresh and as exhilarating as ever. His new book is as cheering as a bulle- tin of victory. Price $1.50. 353 Fourth Avenue At All Bookstores Published by New Yori: City THE CENTURY. CO.