Life, 1918-10-31 · page 4 of 34
Life — October 31, 1918 — page 4: what you’re looking at
What you’re looking at
This page is primarily **promotional content**, not satire or political commentary. It's a Christmas subscription drive for *Life* magazine itself. The decorative header features cherubs and holly wreaths framing the *Life* masthead—standard holiday design for the era. The main text encourages readers to give *Life* subscriptions as Christmas gifts, emphasizing reliability ("the sooner we get your order the more certain that Life will go forward at the right moment"). Below, "Extracts from Letters Received from the Front" shows reader testimonials praising the magazine, with a note that these are genuine letters frequently received. The final section advertises pricing: one year for $5.00 (domestic) or $5.52-$6.04 (foreign). **This is essentially a vintage magazine advertisement masquerading as editorial content.**
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Christmas SQummber of Lite 1&2 ea's Diamor $330.0 is nufu in joyous process of preparation. Memuvhile tuhat are vou going te give these vou love for Christmas? Jf vou are on the battle fine, ordinary shopping is uot in the dau's twork., Hf you are tuorking it the home trenches, ordinary shop- ping is uo longer odin but like samt obstacle race against time. hy not send Life as your Christmas gift? The sooner fue get your order the more certain that Life till go forfward at the right moment. Tu insure the recipient getting the Christmas munber, subscriptions should be receited at this office not later than December first. If requested in the order {with the subscription tue fuill send to the recipient a handsome Christmas card. State tuhen the subscription is to begin in sending check to Z L 371 Washin The One Christmas Gift A typica that can he sent the boys overseas; thousands [ff © (7 P! of copies go each week. Piasin's ditionary Force men year, if. no local | ability, Extracts from Letlers Received from the Front foreign: address ‘be given. A friend asked you to send Lire to me, and perhaps this friend 1 like to renew the gift. Look through your files and find the name. I might add that Lire is the most popular bit of sunshine we ee aanlacsttCaeusel. wee have over here. Cavadiens $582 “Can you, by hook or by crook or any other way, manage to get a few of your many subscribers to, send a poor pill-roller a couple of your famous dispenser of blues? You might put entitled, ‘Win the War by Sending Lire to the a of Lire, and I know every ure in them by heart, and I would like to have an opportunity of Captain ———. office.) LIFE, 17 West 31st Street, New York. 6 One Year, $5.00. (Canadian, $5.52; Foreign, $6.04.)