Life, 1918-04-11 · page 10 of 44
Life — April 11, 1918 — page 10: what you’re looking at
What you’re looking at
This page announces a **Life magazine contest** inviting readers to submit titles for the photograph above—an aerial image showing a biplane with two figures apparently falling or jumping from it. The contest offers **$800 in prizes** ($500 first prize), with an additional $100 bonus if a soldier or sailor wins. The rules specify titles must be under 25 words and cleverly describe the pictured situation. The timing (May 6, 1918 deadline) and subject matter—airmen in apparent distress during World War I—suggest this is either documenting actual aviation danger or satirizing the hazardous early aviation conditions of the era. The contest format was typical of Life's interactive engagement with readers during this period.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
586 Life’s Title Contest For the best titles to the picture on this page Lire will award prizes as follow First Prize, . $500.00 Second Prize, $200.00 Third Prize, . $100.00 With Special Prizes for Soldiers and Sailors The contest will be governed hy the following CONDITIONS which most cleverly and briefly de- scribe the situation shown in the pic- ture, No title submitted shall consist of more than twenty-five words. Hyphen- : ated words will be counted Contestants may send in more than one answer, but cach one must be on a nd address as one, ‘i separate sheet, with name pl The contest is open to everybody. In case a prize is won by a Soldier or Sailor $100.00 extra will be added to the first prize, $50.00 extra to the sec- ond and $25.00 extra to the third. By the term Soldier and Sailor is meant anyone, no matter what the rank, in the uniformed forces of the United States government. In case of any dispute as to the status of a winning contestant under these terms the Editors of Lire will be the sole judges. But a liberal interpretation will be placed on the conditions. The contest is now open. It will close at noon on May 6, 1918, no manu- scripts received after that time being considered. All manuscripts should be addressed » the Contest Editor of Lire, 17 West hirty-first. Street, New York. En- velopes addressed in any other way will not be considered. Envelopes must contain nothing but the competing title and the name and address of the send- er, plainly written, all on the same sheet. If you have anything else to say to Lire, send it in a separate letter. The Editors will not be responsible for Hie re Bou | the loss of manuscripts. Contestants are advised to keep duplicate copies. No manuscripts will be returned. Titles may be original or may be a quotation from some well-known author, but in this case the source must be accurately given. It is not necessary to be a subscriber to Lire to be a contestant. In case of ties the full amount of the prize will be given to each tying con- testant The final award will be announced as early as possible after the close of the contest. Of this due notice will be given. Checks will be sent simultane- ously with the announcements of the award. The earlier you send your title the better. In previous contests many ar- rived too late. nly written. F aah For the Best Titles to this Picture $800 will be given in Prizes See conditions on this page Leave Be the Battle Hymn R. VAN DYKE has written and published an additional verse to. Mrs. Howe's “ Battle Hymn of the Re- public.” Mrs. Hall, Mrs. Howe's daughter, says her mother’s hymn is perfect and complete as it is, and noth- ing should be added to it. Mrs. Hall is right. Documents like the Declaration of Independence, the Gettysburg address and the “ Battle Hymn of the Republic” should not be subjected to interpolations to suit emer- gencies. “QHE married the son of a street railway magnate, and mg settle a fortune on her first.” “ One of those pay-as-you-enter mar- riages.” e him comicbook