Life — April 11, 1918 — page 10: what you’re looking at

What you’re looking at

# Life Magazine Title Contest (1918) This page announces a **Life magazine contest** inviting readers to submit titles for the photograph above—an aerial image showing a biplane with two figures apparently falling or jumping from it. The contest offers **$800 in prizes** ($500 first prize), with an additional $100 bonus if a soldier or sailor wins. The rules specify titles must be under 25 words and cleverly describe the pictured situation. The timing (May 6, 1918 deadline) and subject matter—airmen in apparent distress during World War I—suggest this is either documenting actual aviation danger or satirizing the hazardous early aviation conditions of the era. The contest format was typical of Life's interactive engagement with readers during this period.