Life — February 21, 1918 — page 2: what you’re looking at

What you’re looking at

# Pullman Company Advertisement This page is primarily a **corporate advertisement** for the Pullman Company, which manufactured and operated luxury railroad sleeping cars. It's not political satire. The ad explains how Pullman manages the "peak load" problem: different railroads need varying numbers of cars seasonally (many in winter, few in summer). Rather than each railroad owning idle cars, Pullman centralizes ownership of 7,400 cars across 74 railroads, deploying them efficiently wherever demand peaks occur. The accompanying images show a Pullman sleeper car and a streamlined locomotive, emphasizing modern service and technology. The right column contains unrelated editorial content about Red Cross vivisection experiments—a separate article, not part of the advertisement.