Life, 1918-01-31 · page 34 of 40
Life — January 31, 1918 — page 34: what you’re looking at
What you’re looking at
This page from *Life* contains three unrelated satirical jokes and advertisements typical of early 20th-century American humor magazines. **The three jokes** mock romantic relationships and social absurdities: a fiancé admitting he won't care about his bride's appearance after marriage; a Black man ("Rastus") making a pun about a car accident destroying his license plate instead of him; and a soldier praising his revolver for saving him in a fight with "the beastly Boche" (German soldiers from WWI). **"Breaking into Print"** satirizes women's suffrage activism through the story of Mrs. Prunella Mehitable Jane, who gains newspaper attention only by protesting publicly and obstructing sidewalks—implying suffragettes crave publicity rather than substantive change. **"Our Modern Help"** jokes that even hired help now check applicants' financial creditworthiness via Bradstreet's (a credit-rating company), mocking social pretension among working-class women. The **Clicquot Club Ginger Ale advertisement** fills the lower half, promoting the beverage through druggists and grocers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
SCISSORS Her Sartorial Prospects Sue: Suppose I didn’t dress as well as I do now, would you love me just the same? Her Fiancé Certainly, dear. Why, that's as much as to say that I won't care for you after we are marricd. —Boston Transcript. Where It Hit Him Jupce: Where did the automobile hit you? "Rastus: Well, jedge, if I'd been carrying a license numbah it would hab busted to a thousand pieces. —Dallas News. Orricer: The best friend I've got— this old revolver of mine. Just as I was getting the worst of a scrap I knocked the beastly Boche on the head with it. Sur: Ob, how perfectly stunning! —The Bystander. AN UPRIGHT PIANO Lire is published every Thursd. sltaneously in the United States, Great Britain, Canada and British Possessions. Title registered in U. S. Patent Office. $5.00 a year in advance. Additional postage to foreign countries in the Postal Union, $1.03 a year; to Canada, 52 cents. Single current ¢ ro cents, Back numbers, after three months from date of publication, 25 cents. Issues prior to 1910 out of The text and illustrations in Live are copyrighted. For Reprint Ri 1 Great Britain to Lire, Rolls House, Breams Buildings, Fetter Lane, London, E. C., England. GCircqnrort Pronounced Klee-ko Crvio GIN qirPR ALE Good grocers and (eg druggists sell it by the case. The Clicquot Club Company Millis, Mass., U.S. A. Lire. is for sale by all newsdealers in Great Britain and may be obtained from bos sellers all the principal cities in the world. Breaking into Print Oh, Mrs. Prunella Mehitable Jane Was stalwart of e and able of brai She could knit, if she would, And her biscuits were good. The care of a household she well under. stood. But of such things her home-folks did not dare to hint— They never got anyone's Name into print, She carried a banner, and stood on the pave; She laughed at policemen who said, “ Please behave!” She retorted, “Oh, fudge!” To the affable judge, And obstructed the sidewalks, refusing to budge. She rejoiced in reproaches bestowed without stint— She is certain of getting her name into print—Washington Star. Our Modern Help Wire: Did you secure a cook? Hun: [have hopes of one. She asked time to look up my standing in Brad- street.—Transcript. Ltrr’s London Office, Rolls House, Breams Buildings, London, E. ‘0 contributions licited contributions, . Notice of chi issue to be affected. CONSUMER Il be returned unless accompanied by stamped and addreurd envelope. Lire. does not hold itself responsible for the loss or non-return of ease of address should reach this office ten days prior to the date ¢ set Oa MIDDLEMAN PRODUCER The foreign trade supplied fre C* cerne futur blatt Germ come “that trade with that man trie Russ lion ucts. view uvitt that impo three Fgyt W spre: war, creas calls spee prog rapic woul they hog-