Life — November 29, 1917 — page 40: what you’re looking at

What you’re looking at

This appears to be a **Pall Mall cigarette advertisement** rather than a political cartoon. The page shows a still life arrangement featuring: - A pipe and rifle (suggesting outdoor/sporting activity) - A Pall Mall cigarette package labeled "ORIGINAL" - A wide-brimmed hat - A background image of naval vessels at sea The visible text phrases—"First on Land and Sea," "A shilling in London," "A quarter Here"—suggest this ad uses patriotic/military imagery and compares British and American pricing to appeal to consumers. The "ORIGINAL" label emphasizes the brand's authenticity or superiority. Rather than satire, this is straightforward product marketing using masculine, militaristic imagery typical of early 20th-century cigarette advertising.