Life, 1917-11-15 · page 37 of 40
Life — November 15, 1917 — page 37: what you’re looking at
What you’re looking at
This page is primarily **advertising and serialized fiction**, not political satire. **Main Elements:** 1. **"The High Heart" by Basil King** — A serialized novel advertisement promoting a book about WWI-era America. The ad emphasizes the novel's patriotic themes during the Great War, featuring a Canadian girl loved by two American men (one patriotic, one indifferent). 2. **W.L. Douglas Shoe Advertisement** — A major commercial ad featuring the company founder, emphasizing affordable quality shoes ($3-$8) with prices stamped on the sole to prevent fraud. The ad highlights over 40 years of manufacturing experience in Brockton, Massachusetts. 3. **Conversational Dialogue** — Brief humorous exchanges about spirituality and marital infidelity, unrelated to the advertisements. 4. **Prophylactic Toothbrush Ad** — A minor dental product advertisement. **Historical Context:** This reflects early 20th-century American consumer culture and WWI patriotic messaging, but contains no political cartoon or satire requiring historical interpretation.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
POET VASO! ES Oe aes Teo Noe SSO NE ST ER Epa ee: — ee age have time to put your house in order. You're too restless. If you would change your habits and quiet down you would find things would right them- selves.” Perit shook his. head. “You lack spirituality,” he said. “I'm glad you've given me this oppor- tunity, because I have often felt it my duty to talk to you and your wife about the state of your souls, You scarcely ever attend divine worship. Ah, my dear friend, if you would ask for strength from above, if you would but fix your eye on heavenly thing your souls would be continually re- freshed and all your earthly problems would he solved.” At. this moment the bell rang, and Smithers, who had not been invited to the conference, came in. Of all of his neighbors Maltby respected Smith- ers the most. “I wasn’t asked to contribute to this grand idea of yours,” he said “but you may as well get my opinion. “Certainly,” trembled Maltby. “Tt’s this. You're a plain ass.” in ass? Why?” if you don’t know how to mind your own business by this time nobody else can tell you. All you are doing now is to emphasize and advertise the fact that you are an ass. SHE And when you're away to the ‘ar I want you to think of me each evening at nine o'clock. He: Make it nine-fifteen, can’t you? I've got to think of the girl up on State Street at nine. “America’s Mr. Britling has come at last.’’ The High Heart By BASIL KING The soul of patient America, aroused at last to her high duty to the world and herself, here finds an inspiring voice. ‘This brilliant new novel by the author of “The Inner Shrine” is a story of New York and Newport against the background of the Great War. A young Canadian girl was loved by two American men, one indifferent, one 4 patriot. In addition to the love story, Mr. King has interpreted for all time America’s attitude and responsibility to the great conflict. Illustrated. 81.50 HARPER & BROTHERS Established 1817 FW L.DOUGLAS Besides pegging his usual quota of shoes each day, W. L. Douglas was obliged to gather fuel to keep the fires going. CAUTION — Be sure the price stamped on the bot- tom has not been erased ‘Shoe Co. “ THE SHOE THAT HOLDS ITS SHAPE” $3 $3: 50 $4. $4.50 $5 56 $7 &°8 Ne Can Save Money byWearing W. L. Dougl las Shoes. The Best Known oes in the World. © W: Pe name and the retail price is stamped on the bottom of every pair of shoes at the factory. The value is guar- anteed and the wearer protected against high prices for inferior shoes. The retail prices are the same everywhere. They cost no more in San Francisco than they do in New York. yey are always worth ‘the price paid for th The quality of W. L Douglas product / is guaranteed by more than 40 years 2// BOYSSHOES experience in making fine shoes. The Best lathe World smart styles are the leaders in the fashion $3 $2.50 $2 centresof America. They are made ina well-equipped factory at Brockton, Mass., by the highest paid, skilled shoemakers, under the direction and supervision of experienced men, all working with an honest determinationto make the best shoes forthe price that money canbuy. BEWARE OF FRAUD. None genuine unless L. Dougtas name and th a damped onthe bottom, FAKE NO SOMSEINUTE For sale by over 9000 shoe dealers and 105 W. L. Douglas stores in the large cities. If not convenient to call at W. L. Douglas store, ask your local dealer for W. L. Douglas shoes. If he cannot supply you, take noother make. Write for booklet, showing how to order shoes by mail, postage fre free. jent Vhs W. 1. DOUOLAS SHOE CO. 147 Spark St., Brockton, Mass. Peace without Annexations or Indemnities ONES came home and found a robber in the house, who had insulted and abused his family, wrecked the furniture and filled a bag with the most valuable loot. He attacked the man, and got a severe beating for his pains. Breaking loose, he ran to his bedroom and returned with a revolver. As soon as he saw the revolver the house- breaker cried: “Don't shoot! Let us make peace. I will leave my swag and retire without doing any further damage. If you start to shoot there will surely be blood- letting; and there has been violence and damage enough done already. Leander Turney. comicbooks.com