Life, 1917-08-16 · page 31 of 40
Life — August 16, 1917 — page 31: what you’re looking at
What you’re looking at
This page contains two distinct elements: **Top Cartoon:** A satirical street market scene showing a vendor selling cantaloupes and other produce to a customer. The humor appears to depict typical haggling or quality-assessment at a produce stand, though the specific joke is unclear from the image alone. **Main Content:** A full-page advertisement for Tuxedo tobacco (pipe and cigarette), not political satire. The ad features a caricatured man in formal dress promoting the product's "pure fragrance" as a quality guarantee—playing on the slogan "Your Nose Knows." The advertisement uses metaphorical language comparing tobacco quality to selecting ripe melons by smell, encouraging consumers to test Tuxedo's aroma. **Historical Note:** This represents early 20th-century advertising before tobacco health warnings. The casual promotion of smoking as a sensory pleasure reflects attitudes drastically different from modern understanding of tobacco's dangers. The page is primarily commercial content rather than political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
the the 1 5 ow in le. ut st Your Nose Knows" HIOW do you know | its a aia Melon ? By the pure Tg Nature puts into Ot best NOW, to tell you of their innate goodness. Just so does Nature label with pure fragrance her finest tobacco. Never doubt the meaning of fragrance. It is the perfect guarantee of a perfect tobacco—“Your Nose Knows.” Such a guarantee you will find in The Perfect Tobacco for Pipe and Cigarette Blue Grass sunshine and the soil of Old Kentucky give the ripened, blended, Burley leaves of Tuxedo that rich, pure fragrance which is so appealing, so satisfying. There is no fragrance like it—“Your Nose Knows.” Try this Test:—Rub a little Tuxedo briskly in the palm of your hand to bring out its full aroma. Then smell it deep — its delicious, pure fragrance will convince you. Try this test with any other tobacco and we will let Tuxedo grand or fall on your judgment— “‘Your Nose Knows ’’ Guaranteed by RNa eee (rere comicbooks.com