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Life, 1917-04-26 · page 84 of 84

Life — April 26, 1917 — page 84: what you’re looking at

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Life — April 26, 1917 — page 84: Life, 1917-04-26

What you’re looking at

This is primarily an **advertising and promotional page** from Life magazine, likely from May 1917 (based on the "MAY 8TH" newsstand date). **Content overview:** The page features advertisements for children's toys (cricket/baseball hybrid game, mechanical dancing dolls using racist imagery labeled "Ragtime Rastus"), and an essay on business ethics arguing that business, religion, politics, and morals are inseparably interconnected. **Notable elements:** The "No Hurry About This" section mocks the proposal by socialite Mrs. John Ring Van Rensselaer for mandatory fingerprint registration of all citizens—framed as an amusing example of well-intentioned but impractical wartime safety measures. A reference to the President (likely Wilson) calling farmers "soldiers of the commissary" reflects WWI mobilization rhetoric. **The main feature** announces a 20,000-word love story by Mary Roberts Rinehart appearing in the June *Metropolitan* magazine—a significant literary promotion of the era.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

‘LIFE: L For Schools, Camps and Country Homes Business AMERICAN) BOY KRIKIT | #0ce + have long heard that “business is business,” but is it so? “ Business is busi- ness" is like the expression “virtue is its own reward,” but it is also the same as saying that business, unlike virtue, can get its reward without being virtuous. We begin by saying that “ business is business,” “ religion is religion,” “ politics is politics,” and “morals are morals,” but we find, as we go along, that none of these can be treated separately. They are all inextricably bound up together. We find that busi- ness is politics, religion and morals; that politics is business, religion and morals, etc. each one being all the others in addition to itself. A SLEVER Combination of English Cricket and It is annoying, of course, to the more simple-minded to have these affairs so intri- Baseball—Easier to play than either, and yet cate, but it is unavoidable. Eo0.d; requiring just enough skill to be interesting. It’s the new Outdoor Game Sensation. It's a game in which everybody can join from Young Broth- ef up to the Governor himself—just thething for the Country Home, Private School or C: Fun and exercise for all. 50 for Complete Outht—including Bat, Ball, Bases, Krikit, Net and Rules, all ready to set up and play ($4.00 West of Milwaukee and South of Louisville). At your Sport- ing Goods Man or at Good Toy Stores or from us prepaid, NATIONAL TOY COMPANY 285 CONGRESS STREET BOSTON, MASS. Mire. Toys and Specialtien, We make RAGTIME RASTUS. RASTUS dances one hundred jins and steps to music and can be put on or taken off al talking machines (except Edison) in five seconds. Price, $1.00, We also make a pair of sare ciarine Boxing Darkies that box on talking, machines. ». $1.25. Combination Rastus and Boxers. $1.50. From your dealer or direct from us prepaid. No Hurry About This EOPLE not otherwise busy are able to think up some very remark- able details of precaution for the safety of society. The Evening Sun of April 11th reports, for example, the of Mrs. John Ring Van Rens- selaer that “every individual shall be scientifically registered (by finger- prints) for purposes of identification.” Mrs. n Rensselaer read a paper about it at the meeting to organize the st National Scientific Registration Society. faph ee sereianuer tcatsad etare A 20,000 WORD LOVE STORY BY we shed our tails, but we can still be 1 sins wert; she igh Ge MARY ROBERTS RINEHART people who can’t enlist is to raise po- IS PUBLISHED COMPLETE IN THE JUNE tatoes. THEE President is acquiring proficien- cy in war times. He calls the ‘We farmer “the soldier of the commis- ary,” and urges him to get on the job, We all do. Other features in the June Metropolitan ALL SES Theodore Roosevelt on “Doing Your Bit.” Sir — yi Oliver Lodge on Spiritualism. William Hard, NEWSSTANDS | England at War. Adventures and Letters of o Richard Harding Davis. Congress as seen by MAY 8TH a Young. The Indian Drum by Edwin Imer and William MacHarg. Books, People i and Things by Clarence Day. Pictures in If the dealer has not Rotary Gravure. Six color cover design by sold out his supply. Haskell Coffin. comicbooks.com