Life, 1917-03-15 · page 4 of 42
Life — March 15, 1917 — page 4: what you’re looking at
What you’re looking at
This page advertises three special "numbers" (issues) of Life magazine, each priced at 25 cents: 1. **"The Vive La France Number"** - celebrates France, likely during World War I 2. **"The John Bull Number"** - represents Britain (John Bull is the personification of Britain) 3. **"The Belgian Number"** - supports Belgium, priced at 10 cents before April 11th, then 25 cents The illustrations show allegorical female figures representing these nations. The bottom image depicts the destruction and suffering in Belgium, with figures among ruins and crosses—referencing Belgian civilian casualties during the German invasion (1914). The accompanying text emphasizes that these special issues address "great reforms" and suggests the magazine's editorial mission involves patriotic support for Allied nations during WWI.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Three Great Numbers The Vive La France Number 25 cents The John Bull Number 25 cents The Belgian Number 25 cents after April 11th Some of our friends may have missed these numbers. There is still on hand a limited quantity. They can be had at the prices specified above, except that the price of the Belgian number before April 11th will be ten cents. Address Life Office. / Special / Offer of Enclosed / tind One Dol- “tar (Canadian $1.13, Foreign $1.26). “Send Lire for three months to Getting out this paper in these days is great fun. We used to ie our family occasionally, but we have abandoned that as a luxury. We never know from day to day what is going to happen, and the artists and contributors are all standing in line, brim full of ideas that ought to get in. What a time this is! Great reforms coming. We even have hopes that, even if it takes a war to do it, we shall some day get the business office’s permission to run this page without that horrible coupon opposite. Open only to new subscribers; no subscrip- tions renewed at this rate. Next Week—Belgian Slaves LIFE, 17 West 31st Street, New York. 79 One Year, $5.00. (Canadian, $5.52; Foreign, $6.04. ) comicbooks.com