Life — December 28, 1916 — page 3: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

"Land well gloved hands” ... The phrase always suggests a well groom- ed person. Does any other detail give such tone to the whole appearance as a pair of good gloves? Look about you. I'sa TOWNE that’s all you need to _ know about a GLOVE. HARDY ANNUAL BLOSSOMS EVERY NEW YEAR HEN Johnny comes marching again” from the Rio Grande, one of the first things he does, if he has learned to be a prudent and foresighted soldier, is to go to his home “ERRE™ Nothing to Fear PROMI) NT New York banker from having too much gold in this country. Most of us can now take a long sigh of relief. it in our favorite newspaper and that was sufficient. protect the misfortunes of the multitude. VOGUE Will Raise its Price to $5 The present rate of $4 holds good until February 15th | Owing to the tremendous increase in the cost of paper, labor and materials, Vogue—rather than lower its stand- ard of production in the slightest degree—will raise its price on February 15th, from $4 a year to $5. Vogue is not an extravagance as mere fiction magazines are. It is an economy, rather. Its advance fashion infor- mation and authoritative advice insure you against “clothes mistakes” and save you many times its subscription price. $4 invested in Vogue atiny fraction of your loss on a ill-chosen hat or gown. will save you $400 The gown you buy and never wear is the really expensive gown. Gloves, boots, hats, that miss being exactly what you want are the ones that cost more than you can afford. Consider, then, that for $4—and $4 surely is a tiny frac- tion of your loss on a single ill-chosen hat or gown—you may have before you throughout the whole year this world-wide fashion authority, thereby insuring the correct- | ness of your gowning and saving you from costly mistakes. 24 Issues for $4 Even at the $5 price, Vogue will'continue to be the least costly per copy of all the American ‘*class"* magazines appealing to people of taste. Vogue is published trxice a month, giving you 24 issues a year, instead of the usual 12. Thus you spend $5 for 12 issues of Country Life, or the International Studio; $4 for 12 issues of Century, Harper's or The Atlantic Monthly; but you spend at the rate of only $2.50 for every 12 issues of Vogue. And if you tate advantage of this Last Chance Offer of $4 for a year of Vogue, 24 ‘ssues, you spend at the rate of only $2 for 12 issues of Vogue. VOGUE CONDE NAST, Publisher EDNA WOOLMAN CHASE, Editor has announced that there is nothing to fear This problem of how to dodge the flood of gold that was pouring in upon us was commencing to get on our nerves. Of course, not one per cent. of us saw any of the gold mentioned, but we read all about Now, however, we can feel re- assured, safe in the knowledge that the gold is here, that somebody owns every ounce of it and that the most of us will not be bothered with it at all. Thus does Providence $4 Now—$5 Later 'O take advantage of this Last Chance Offer to secure Vogue at $4 a year, your order must be in the mail by midnight of February 15th: after that date, Vogue will cost you $5. Don’t bother to send money now, unless you wish. Just fill in and send in the coupon. A bill will be sent you in due course. Last chance to enter your subscrip- tion at the $4 rate comicbooks.com