Life — December 21, 1916 — page 35: what you’re looking at

What you’re looking at

This appears to be a Christmas-themed advertisement or satirical cartoon from *Life* magazine. An elderly bearded man wearing an American flag vest and smoking a cigar looks skeptically upward at a wrapped gift box labeled "MURAD" (a cigarette brand) and "THE TURKISH CIGARETTE" with artist S. Anargyros credited below. The text reads "My Xmas Gift! 'Good Enough For You'" — presenting Murad cigarettes as a Christmas gift suggestion. The cartoon plays on American attitudes, suggesting that Turkish cigarettes are acceptable holiday presents. The figure's skeptical expression and the casual, somewhat dismissive framing creates the satirical humor, likely mocking either consumerism, gift-giving conventions, or attitudes toward imported goods in early 20th-century America.