Life — August 17, 1916 — page 3: what you’re looking at

What you’re looking at

# Content Analysis This Life magazine page is primarily **advertising**, not satire or political commentary. The dominant feature is a Westinghouse Electric advertisement promoting their "Starting, Lighting & Ignition Equipment" for automobiles. The ad shows a man hand-cranking a Model T Ford, with text urging readers to "Stop Doing This"—the implied complaint being that manual cranking was dangerous, labor-intensive, and unreliable. The Westinghouse system promised electric starting that worked in any weather and eliminated cranking entirely, at a price of $85 complete with battery. Additional advertisements on the page include Krementz (collar buttons) and an Edwards garage ($69.50). The page also contains a "Religion as It Is" column with satirical religious definitions, but this is standard magazine filler, not the primary content.