Life, 1916-06-29 · page 30 of 41
Life — June 29, 1916 — page 30: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The content consists of: **Main Elements:** - Multiple commercial advertisements (Parker fountain pens, Wilson whiskey, Egyptian Deities cigarettes, Bacardi rum) - Small humor snippets and jokes scattered throughout - One cartoon at bottom right showing a boy and girl, with dialogue implying the girl is a maid ("our green girl") **The Satire/Humor:** The page's central message appears in the large Wilson whiskey advertisement: Americans should embrace "moderation" for "efficiency and health and prosperity." This is ironic given Prohibition was in effect during this period—the ad promotes whiskey while framing it as responsible behavior. The bottom cartoon's joke about a "green girl" (inexperienced maid) is mild domestic humor. **Historical Context:** This appears to be from the Prohibition era, when alcohol advertising used coded language about "moderation" and "responsibility" to market illegal or soon-to-be-illegal products. The page reflects early 20th-century consumer culture and advertising strategy more than political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
. EGYPTIAN DEITIES “The Utmost in tmost in Cigarettes! Next to Nature . x re “Serve the champagne in tin cups, : Ve. People fc cular, finement and ‘PREFER Oscar,” directed the owner of the bun- { galow. ; , 4 ‘ ilies fo an other cigarette, “Very good, sir.” / ( Brest "B5¢ og “These hunting parties like to rough it a trifle."—The Wasp. 5 f q ‘ # hnargyrcs IY NrCy BACARDI Makes ‘The Perfect i_ j Cocktall, Mekey or Mlghball. ‘Try Itt Makers of the aonageeee and Egyptian Cigarettes in the World Modem Romance = aaa “Will you marry me, my pretty maid ?* “How many cylinders has your auto- mobile, sir?" she said. —Lonisville Courier-Journal. Wine Jelly when flavored with Abbott's Bitters is made| more delightful and healthful: Sample of bitters by mall cts, in stamps. C. W. Abbott & Co., Baltimore, Md. Pretty Lively Doctor: Well, and how did you find that substitutes-for Capewell nails will yourself this mor anewer. A horseshodwithCanewell rims Munya tace hasbeen won because Cape: Y si a as been won becaus Parts Ob L Jost opened Ey seas? well nails held the horses’ shoes firmly and there I was—The Purple Cow. in the final dash. The best nail in the 4 world at a fair price—not cheapest regardless of quality. “Jouxsy, don't you know it’s wrong me — = for a little boy to fight?” . ‘Human Talker” “Yes'm, But Willie doesn't know it Our famous Mexican D.Y:H.Parrot,imported ea ba pate i ‘Old Mexico only known to us, learss and I'm proving it to him, Washington Star. T eed a ale ty or ae Stop: der quick — is rors Swonina ang MoUTH BReATHINa GORDON BEVERAGES—GIN SOUR, Diree- |@ Parrots live over 20 years—why not buy the bev? Made of Gold, $2.00 in U. S. Postpaid. i ¥Y% Teaspoonful § Drink of Gordon Dry Mra. W. Ward, Little Rock, Arkansas, rites: My parrot segs oe EFUADED ANY TIME WITHOUT QUESTION, 1 Lemon, ¥ Glass Cracked Ice. Shake, | Nester My God to Thee.’ He sure isa Human Talker’ Strain, slice of orange peel and serve. Formula for nm Jolormationon request. | another Beverage will follow next week. MAX Birds Dogs and Pas COs Dept Ve 5 Omabal SIMPLE BEMICECO., ddeburg, Vay Box 30 ee ——— — We Americans live more carefully these days. We have learned that moderation makes for efficiency and health and prosperity. And thus the particular man insists upon a mild, mellow Whiskey, every time, everywhere —Wilson— Real Wilson—That’s All! The Whiskey for which we invented the Non-Refillable Bottle FREE CLUB RECIPES—Free booklet of famous club recipes for mixed drinks, Address Wilson, 13 E. 31st St, N.Y. That's All! Willic: Look, MOTHER. 18 THAT WHERE YOU GOT OUR GREEN GIRL? comicbooks.com