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Life, 1916-06-15 · page 7 of 48

Life — June 15, 1916 — page 7: what you’re looking at

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Life — June 15, 1916 — page 7: Life, 1916-06-15

What you’re looking at

This page contains a satirical poem titled "An Alphabet of Girls" by Carolyn Wells, alongside period advertisements. The poem uses alphabetical entries to gently mock female stereotypes of the era—dainty girls obsessed with appearance ("D is for dear, dainty Doris"), vain women concerned with eyelashes ("E is for elegant Eutie"), flirtatious women ("F is for flirtatious Flora"), and giddy girls ("G is for gay, giddy Gertie"). The primary advertisement promotes Ajax Rubber Company's Fourth Annual Tire Mileage Contest for employed chauffeurs, offering $5,000 in cash prizes. The contest reflects the early automobile era's focus on driver skill and tire durability. Below appear advertisements for Old Overholt Rye whiskey and "Don't Snore" products, typical of 1917-era Life magazine content mixing social commentary with commercial messaging.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

An Alphabet of Girls By Carolyn Wells D is for dear, dainty Doris, Who always is scented with or- Tis. At such things as these You may sniff if you please, But don’t deny D is for Doris. E is for elegant Ettie, Who thinks her eyelashes are jetty. 1 don’t know, I'm sure— My eyesight is poor— But everyone says E’s for Ettie. F is for fiitatious Flora, Who hasn't a single adorer, I'm told. So her beaux Are all married, I s'pose, But fortunately F’s for Flora. G is for gay, giddy Gertie, Who will not acknowledge she's thirty; She was twenty, I know, Seventeen years ago; But, gee! I guess G is for Gertie, BECAUSE it blends just right with charged and other waters. Old Overholt Rye - “Same for 100 years” doubly enhances the pleasure of a high ball. Aged in the wood and bottled in bond, lends a charming, taste that lingers. "hanwy an “Old Overholt Highball.** A. OVERHOLT & CO. Pittsburgh, Pa. “Don’t-Snore” 'U.S., Canade & Ot. Britain, Patents stops ‘Snoring, AND MOUTH BREATHING Made of Gold, $2.00 in U. S. Postpaid. MONEY REFUNDED ARY TIME WITHOUT QUESTION. pared 1 3 ,Childes 2, Regular (90 perct. ofsales);3,Large ‘20d Convenient, Tekecmatioacn coe SIMPLE D DEVICE CO.. Middleburg, Va, Box Fourth Annual TIRE MILEAGE CONTEST For Employed Chauffeurs $5,000 in CASH PRIZES IMPORTANT TO Make sure that your chauffeur enters the contest now! CAR OWNERS! it inspires and rewards careful driving, increases the life and mileage, and cuts down the cost of your tires, while we pay important cash prizes to successful drivers. MPLOYED Drivers of automobiles are invited to enter the Fourth Annual Ajax Tire Mileage Contest for Chauffeurs, now begun and continuing until March 31st, Two hundred and eight cash prizes totaling $3,000 are offered for the highest milea received from any individual Ajax Tire, beyond 5,000 miles. It costs nothing to enter. number of tires may be nominated. One driver may win only one prize, howe mileage being considered in the awards if two or more tires are entered. The $5,000 in prizes will be divided as follows: 1s and, $300; 3rd, $200; next five, $100 each; next ten, $50 each; next forty, $25 each; next fifty, $20 each; ‘and the next hundred, $10 each. In case of ties, a prize identical with ‘that tied for will be given each tying contestant. Contest closes March 31, 1917. Judges, Mr. Alfred Reeves, Gen, Mgr. National Automobile Chamber of Commerce; R. A. Patteson, Pres. Tarrytown (N. Y.) National Bank; L. W. Scudder, Certified Public Accountant, New York. Ajax Tires are Guaranteed in Writing 5,000 miles!’ The Ajax 11 old written guarantee protects the ow up to 5,000 miles, and w ward chauffeurs obtaining highest mileage beyond 5,000 miles! Prize Winners in Contest Just Ended! N the Third Annual Contest which closed March 31st, 208 prize winning chauffeurs averaged 8,076 miles, The first thirty capital prize winners averaged 19,411 miles. Here is the record the first 10 drivers :— ENTRANT AND CITY prize cae AND owns . Geo. C Mathis, New Haven, Cadillac, Mrs. J; D. Jackson...... Chas 'V. Finfrock, Dayton, Ob Pierce-Arrow, Maurice Costelio. . . Lars C "Pederson, Chicago, Il. Rambler, Mrs. G. B. Van Nor Jos. Rozek, Cedar 'R. 1 Pierce-Atrow, M. Ford. . Anthony D. Silvia, Have Simplex, C ; Wm. S. Bliss, Brooklyn, ‘ 10 White, Jone Tatty, Chicano... a Alco, 'T red Weitzman, Brooklyn ¢ Ford, George. 1, Lesser, New ork City... so Lorier, I. S. Sai Wm. F, Trueman, St. Louis, Mo. Pierce’Arrow, W. F While others are claiming Quality, we are guaranteeing it. AJAX RUBBER COMPANY, Inc. 1796-1798 Broadway, New York Branches in Leading Cities Factories, Trenton, N. J. ge be PEACE ANU WAR comicbooks.com