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Life, 1916-06-01 · page 30 of 44

Life — June 1, 1916 — page 30: what you’re looking at

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Life — June 1, 1916 — page 30: Life, 1916-06-01

What you’re looking at

This page from *Life* magazine contains three distinct humor sections—short jokes and comic scenarios—plus period advertisements. The **cartoon jokes** use common domestic situations for satire: a young man facing an angry father-in-law remains absurdly optimistic; wives complain about rising living costs while their husbands paradoxically cannot afford last year's expenses (satirizing economic confusion); and a suitor is rejected despite being "cheerful and companionable" because the father fears his future in-laws will ruin him. These jokes reflect **early 20th-century anxieties**: inflation and cost-of-living crises (referenced in the "alchemist" joke about finding gasoline substitutes), courtship rituals, and class/family dynamics. The **advertisements**—for Mor-Lite electric generators and Perrier sparkling water—represent luxury goods marketed to affluent "country house" owners, typical of *Life*'s audience. The page is primarily **humor-focused rather than political satire**, offering gentle domestic comedy rather than hard-hitting social commentary. The overall tone is lighthearted and conservative.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Optimistic “What's the trouble, girlie?” “Oh, Algernon, I'm afraid for you. Father threatens to kick you into the middle of next week.” “Well, my dear, if he insists, let him do it, But hold next Wednesday evening open for me.” —Lowisville Courier-Journal, Two married women were having a chat, and, as usual, the conversation veered round to the expense of living. “It’s really awful how the rise in prices has affected us!” said one sadly. “ Why, do you’ know that my bills for clothes Up to Date “ Pa, what is an alchemist?” “ An alchemist, my son, was an ancient philosopher who tried to transmute the baser metals into gold.” “ Are there any alchemists these days, par” “None of the old sort. The modern alchemist is trying to find a substitute for gasoline.”"—Birmingham Age-Herald, , > ae After the Blow Fuatsusu: Did you ever lose much time house hunting? Bexsoxuurst: Oh, yes; we lived out West at one time, and we had a cyclone. [ spent six days looking for my house —Yonkers Statesman, “Have you any objections to me as a son-in-law?” asked the young man “Yes,” replied Mr, Cumrox. “At pre sent you're cheerful and companionable and I like you first rate.” Moderate cost of installation These are features of the Mor-Lite in- Write for Bal- The tures letin LS which dividual electric light plant for country tells zee aut homes. Ample current for lighting the average house, garage, etc., and for op- erating any household apparatus, such as vacuum cleaner, sewing mat electric fans, etc. Costs only about ten cents a day to use. We have larger plants where greater capacity is needed, smaller and lower priced outfits for bungalows, etc. electric light plants. FAIRBANKS, MORSE & COMPANY BOSTON NEW YORK BAL ORE. 47 Oliver St. 30 Church Street PooRs this year are exactly double what they were last year?” “Then why not have me in the fam- . “Goodness!” gasped the other, “I ily?” & don't see how your husband can atiord iw = don’t want to take a chance of e o tab Gras spoiling you. I don't know how you “He can't,” replied the first, calmly. would turn out after mother and the ex “But then, he couldn't afford it last year, girls had bossed you around for a few ar so what's the difference? "Argonaut. “witere THE, HITCH Comes IN years."—Washington Star. Lire is published every Thursday, siediaoooudly | in the United States, Great Britain, ~ Lire is for sale by all pewsdealers in Great Britain and may be obtained from bo: Caria ‘and rink Ponsensiona, S509 a year im advance,” Additional gosta’ to sellers tm all the. principal cies in the world.” The forelan iade supplied fre= ; foreign countries in the Powtal Union, $1.94 3 year: to Canada, 32 cents, Single cur. Lire's Londgn Office, Rolls House, reams uldings, London. EC fol Tent copies, 10 cents. Back numbers, alter three months from date of publication, bution will be returned unless accompanied by" stamped ond odd: : Esucents. issues prior to 1910 out of print ME does not hold ssef responsible for the lois or monreturn of ins The text and illustrations tn Lire are co Te For Reprint Rights in Great Britain ‘ apply to Live, Rolls House, Breams Buildings, Fetter Lane, London, b ‘ = - ——— = = — = = —= she ger vas A Complete Electric Light i ot . d The nithusiasm for i Plant for your Country House for $375 Fe oie, ie th Lafarette a recicpived by Perrier. Extreme simplicity of operation Low cost of operation and maintenance J Absolute freedom from trouble cost Dependable under all conditions plan pury errier NCH NATURA, eee RAL TABLE WATER HE most unprejudiced thing in the world feratehsten lie) is a refined palate, and American epicures were quick to acknowledge the subtle superi- onity of Perrier Water—the crystal-pure spark- ling natural water that has so quickly captured the epicurean blue ribbon. There is no saltiness in Perrier, the great reason why it combines so perfectly with Wines and Spirits, Odtainable at all high-class Hotels, Restaurants and Grocers. BrdSling with its own carbonic £25 Perrier, Lp. SIS Longacre Bldg. Cor. Broadway & 42d St., New York. comicbooks.com