Life, 1915-12-16 · page 40 of 44
Life — December 16, 1915 — page 40: what you’re looking at
What you’re looking at
This is primarily a **product advertisement**, not political satire. Life Publishing Company is marketing decorative art prints as Christmas gifts. The page displays eight different prints available for purchase, priced at 25 cents to $1.00. The prints feature sentimental or humorous domestic scenes typical of the era: "Rare Form" (woman in flowing dress), "All's Well That Ends Well" (dog with bone), "The Dreamers" (intimate couple), "Reveries of a Bachelor" (romantic musings with accompanying verse), "Working to Beat Hell" (man at labor), "S.O.S." (two figures), "Should Auld Acquaintance Be Forgot" (figures by water), and "Keep Your Eye on the Ball" (child with dog). The company offered mail delivery with special "Don't-open-till-Christmas" labeling for gift-giving convenience. This reflects early consumer retail marketing strategies and the era's aesthetic preferences for romanticized, sentimental imagery.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Life Prints Make a Merry Xmas Cope. Life Pub. Co. Rare Form Printed in colors on Bristol, size 12x 16 in. Printed in colors on Bilal 12x16 in Price 25 cents. Working to Beat Hell Copr. Life Pub. Co Copr. Life Pub. Co. A ge i ji ee] Genuine photogravure in green, size 11x 14 in. 7 Price 25 cents. Copy. Life Pub. Co. All's Well That Ends Well - —EEE inted i ‘ Reveries of a Bachelor Printed in colors on Bristol, size 12x 16 in, 1 Price 25 cents, Antes tein oe a Should ae i Acguatotance v phantom steals and ia ‘Render hand upon my bean. Ganest ite Pub. Then, nestling closer, beckons where A umnaller phantom laughs and crows. L wake and wonder: life is {air "And glad and free and: Copr, Life Pub. Co. Genuine photogravure in sepia. Plate size 7 x 12. Double mounted with verse on the fillet. Price $1.00. Printed in colors on Bristol, size 12x 16 in rice 25 cents, For Gifts Upon receipt of remittance we will forward these pictures to any ad- dress furnished and, if desired, will enclose your card and mail under a “Don’t-open-till-Christmas”’ label. LIFE PUBLISHING CO; The Dreamers PANY. Keep Your Eye on the Ball Printed in colors on Bristol, size 12 x 16 in. 17 West 31st Street New York Printed in colors on Bristol, size 12x16 in. Price 25 ce Price 25 cents. comicbooks.com