Life, 1915-12-02 · page 10 of 100
Life — December 2, 1915 — page 10: what you’re looking at
What you’re looking at
This is a Christmas-themed advertisement for *Life* magazine subscriptions, not political satire. A cherub figure holds a placard reading "Life is coming to you for...with Christmas greetings from." The ad offers tiered subscription rates: one friend costs $5/year, two friends $10/year, three friends $15/year. The accompanying text jokes that "the more friends you have, the less you don't save"—a lighthearted dig at the economics of group subscriptions. The pitch emphasizes that *Life* "never cuts its rates," encouraging readers to send money to multiple friends as gift subscriptions. The colorful card reproduction is described as printed on "heavy cardboard" for durability as a Christmas keepsake. This is straightforward commercial advertising rather than editorial content or political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
-CHRISTMAS LIFE: One friend, one year five dollars. Two friends, one year ten dollars. Three friends, one year fifteen dollars. (For postage, see coupon) In short, the more friends you have, the less you don’t save. The business office (with whom we are on the coolest terms) says their reason for not giving anything off for quantities y of friends is because Lire never cuts its rates. / Special The main point is that you should send us the fo money at once, at the rate specified above, Fi Eaclosed fi ol: and to each friend whose name and address ST sare Cea you enclose for a subscription we will for- fob Z6he, Send tore ward the card, reproduction of which is : shown on this page. This card is printed in colors on heavy cardboard, and will be re- ceived with surprise and delight. i / NSU SERS noes pert / LIFE, 17 West 31st Street, New York each yearly subscription. Open. only to new subscribers; no subi scriptions renewed at this rate. fo One Year $5.00. (Canadian, $5.52; Foreign, $6.04) comicbooks.com