Life, 1915-07-01 · page 43 of 44
Life — July 1, 1915 — page 43: what you’re looking at
What you’re looking at
This is a straightforward **advertisement**, not satire or political content. It promotes Gordon & Co.'s dry gin through four cocktail recipes designed for hot weather consumption: - **Gordon Mint Julep** (mint, lime, gin, ginger ale) - **Gordon Gin Daisy** (raspberry syrup, gin, lime, aerated water) - **Gordon Orange Blossom** (lemon juice, orange juice, gin) - **Gordon South Side** (lemon juice, gin, mint) The page appeared in *Life* magazine during what was likely the Prohibition era or shortly after, when gin advertisements were common in satirical publications. The emphasis on "hot weather beverages" and specific preparation instructions reflects early 20th-century cocktail culture. This is product marketing dressed in magazine editorial format—no political commentary or caricature is present.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
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