Life, 1915-06-10 · page 40 of 48
Life — June 10, 1915 — page 40: what you’re looking at
What you’re looking at
This page contains three distinct pieces: **Coca-Cola Advertisement** (left): A full-page ad emphasizing Coca-Cola's uniqueness and inimitability—no competitor can replicate its "impression" or taste. The thumbprint imagery suggests authenticity and singularity. **"Mother Goose of Today"** (top right): A satirical poem about "Little Joe Frock" and his "flock," with clubs "behind them." This appears to reference organized labor or union activities ("clubs"), playing on the nursery rhyme format for social commentary about contemporary movements. **"Raising Sometimes Fails"** (middle right): A comparison between "Dopey Benny" (appears to reference a criminal or public figure) and "Billy Hohenzollern II" (Kaiser Wilhelm II of Germany). The satire argues that good upbringing cannot prevent someone from becoming a "bad man"—a pointed critique suggesting heredity or character trumps environment, using the German Kaiser as proof of this maxim. **"Not for Him"** (bottom): A brief comic about an orator who refuses to speak on the causes of "the present war"—likely World War I. He claims he only discusses "commonplace subjects," satirizing speakers who avoid controversial contemporary topics.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Ss y A © IN all the: ond there-is no. other thumb that ca! e this. print. There. may be thumbs that. look like it—but there's: no thumb - that can’ make ‘the same. PAIVERON: MOTHER GOOSE OF TODAY Little Joe Frock has lost his flock, But knows just where to find them. Leave them alone and they will come home Bringing their clubs behind them. Raising Sometimes Fails 'HE Philadelphia Ledger feels pretty sure that if Dopey Benny had been born in a better environment and properly brought up he would have turned out well. Perhaps so; but you can't tell. There was Billy Hohenzollern II; his father was admirable, his mother one of the most respectable women in Europe; his environment as good as anybody’s and no pains spared to bring him up right. And look at him now! Can anyone consider that Benny has anything on Billy in the matter of being a bad man? In all the world there is no, evere that can successfully imitate MY ity My : My Wy yy There may be beverages that are made to look like it—but there is no beverage that can make the same delightful impression on your palate. a \\ a ww \ ~.)) Demand the genuine by full name—and avoid disappointment. sa i 2m, THE COCA-COLA COMPANY Whenever you My ATLANTA, GA. ‘nsec "Wy c%e FIRST CHOICE es the World Over Sor more the Thirty Years %, inn ww - “taammaai ; range of oratory that I cannot do.” “What will you charge to go to the suburban town where I live and de- liver an afternoon oration before the Woman's Club on the causes of the Not for Him AM an orator.” The manager of the great agency looked his visitor over keenly. “What kind of an orator?” “T speak fluently on every subject. I lecture. I monologue. I can uplift. I can spread eagle. I can surround the dullest table of statistics with an There aura of passionate interest. whole is absolutely nothing in the present war?” The great orator turned deadly pale, and, grasping his hat, arose with an almost unseemly haste. “Sorry,” he muttered, “but I talk only on commonplace subjects. That's tco original for me. Farewell!” comicbooks.com aie