Life, 1915-05-06 · page 48 of 56
Life — May 6, 1915 — page 48: what you’re looking at
What you’re looking at
## Main Content **The Budweiser Advertisement** (disguised as editorial praise for James Madison): This is satirical advertising that cynically claims Founding Fathers Madison and Jefferson opposed Prohibition and drank beer, therefore Budweiser represents American patriotism. The ad absurdly credits Anheuser-Busch with embodying the Constitution's ideals. **"Go Slow, Wall Street"** (top right): A satirical piece mocking self-proclaimed economic "prophets" who blame the government for all disasters, then claim Wall Street's health proves their predictions. The joke: these same people contradict themselves—they said Wall Street was the country's barometer, yet now blame government when the market drops. **Oratory Definition & Other Content**: Satirical definitions of oratory as hollow speechmaking; corn remedy advertising; and a joke about a student's dead relative. The page blends genuine satire criticizing both corporate propaganda and financial hypocrisy with period advertising.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
By ames Madison—Father of the Constitution” "| ee FOURTH PRESIDENT of the United States con- : art. idered it a greater honor to be declared the Father of the Consti- - tution than to have been elected twice to the highest office in the gift of his countrymen. No more ardent intelligent farsighted and constant student of governmental ‘They were his life-long igantic ability and indomitable will to have deeply problems ever lived than Madison, passion. He it was who labored with all his imbedded in our Rational Law those vital principles which forever guarantee tall Americans Religious, Commercial and Personal Lib private life he was genial of social—yet temperate. Many a foaming glass of; hart ae beer he drank with his bosom fiend Those gn “Father of the Declaration of Independence”Madison died at 85 and en at 83; both were unalterably opposed HI ing industry. Upon the tenets of to tyrannous Pro- bition Laws and advocated seecreten which encouraged the brew. f the Constitution of the USA(to which in Madison devoted the best of his genius) Anheuser-Busch 58 years ago founded their great institution. To-day 7500 peo ple ‘are daily to produce and market their honest brews. Their chief brand Budwyiser 1s sold throu t the civilized world—the drink of your forefathers—the drink the noblest men who ever lived—the drink of the great tiumphant nations. Budweiser sales exceed any other beer by millions of bowles, ANHEUSER-BUSCH : ST: LOUIS,US.A. Visitors to St.Louis are courteously invited to inspect our plant — Covers iq2 acres Oratory RATORY de luxe edition of a common talk, At one time it was the exclu: sive privileve of men. Now it is also used by women as a substitute for thought. At one time, in producing oratory, it was necessary to mount a rostrum. Rostrums, however, are no longer used except by back numbers. They have been succeeded by platforms, soap boxes and even flat surfaces. Every orator must have a pair of arms and a pair of lungs. including nS, grammar and manners, is unimportant. Orato! the longest distance between two platitudes. Its success depends upon how much it impresses you when it is being delivered, and how little it impresses you afterwards. Everything else Go Slow, Wall Street 'HE boom in Wall Street came at an unpropitious moment. Just as all those people who claim the ex- alted privilege of being the only Ar, Simon-pure prophets there are, were making a list of all the disasters to the country, for which the present ad- ministration was responsible, Wall Street broke loose. These are all the same prophets who for many genera- tions have been persistently informing everybody that Wall Street is the only barometer to the country’s con- dition. Puri: Teacher, may I be absent this afternoon? My aunt's cousin is dead. Teacuer: Well—yes—I suppose so; but really I wish it was some nearer relation.—Topeka Journal. dred Ways Which Don’t End Corns Perhaps you say—"I've tried and tried, but found nothing that ends a corn.” You might keep trying for years, Madam. There are a hundred ways which don’t. Most of them are very much alike. But remember this: There is one way which has removed 70 million corns. It is now removing half the corns that grow. It's a plaster which contains a bit of wondrous wax. It ends the corn pain in a jiffy. It ends the corn itself in two days. It gently loosens the corn until it comes out without any pain or soreness. When you merely pare corns— When you use some folderol — Bear this in mind. There are folks all around you—users of Blue-jay—who never suffer corns. You are wronging yourself when you fail to do what they do. 15 and 25 cents—at Druggists Samples Mailed Free il Bauer & Black, Chicago and New York Makers of Physicians’ Supplies comicbooks.com