Life, 1915-04-22 · page 29 of 44
Life — April 22, 1915 — page 29: what you’re looking at
What you’re looking at
This page features a **reader-participation contest** rather than a political cartoon. The illustration by Charles Dana Gibson—a famous American illustrator known for depicting fashionable society—shows a well-dressed couple examining illustrated publications together, likely magazines or picture books. The contest asks readers: "What Has Just Been Said?"—inviting them to caption or interpret what conversation is occurring between the two figures. This was a popular entertainment format in early 20th-century magazines, engaging readers while generating content and reader loyalty. The substantial prize pool ($870 total, with $500 for first place) reflects the magazine's resources and the appeal of such contests. The detailed rules emphasize the contest's legitimacy and seriousness. The specific context—who these figures represent or what publications they're examining—remains unclear from the image alone, but the satire likely involves upper-class leisure activities or contemporary social dynamics around reading and taste.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
(This picture has no title) What Has Just Been Said? For the best answer to the picture above Life will give First Prize Second Prize $500 $200 Third Prize Fourth to Tenth (inclusive) $10 each Drawn by Charles Dana Gibson. $100 Total, $870 Conditions of the Contest The answer, in whatever form submitted, must not exceed twenty words, and may be either original or a quotation, The paper upon which the answer is sent should contain nothing but the answer, with the name and address of the author in the upper left-hand corner. If this rule is violated the judges reserve the right to debar the contribution. Manuscripts should be addressed to The Contest Editor of Lire, 17 West 31st Street, New York. Envelopes addressed in any other way will not be con- sidered. All answers submitted must be at Lire office not later than Saturday, April 24. The contest will close at noon of that date. Within one week from April 24 checks will he sent to the winners, Announcement of winners will be made in Lirr’s issue of May 13. It is not necessary to te a subscriber to Lire in order to compete. The contest is open free to every one. Only one answer from each contestant will be considered. No manuscripts will be returned. The editors of Lire will be the judges. They will award the prizes to the answers which, in their judgment, are the most deserving. comicbooks.com