Life, 1915-02-11 · page 43 of 44
Life — February 11, 1915 — page 43: what you’re looking at
What you’re looking at
This is a cover page for *Life* magazine from February 15, 1915, not a satirical cartoon—it's an advertisement promoting *Vogue*'s spring fashion forecast. The central illustration shows an elegantly dressed woman in fashionable attire with a large decorative cape, embodying spring fashion ideals of the era. The page functions as promotional material encouraging readers to purchase *Vogue*'s five upcoming spring fashion numbers before buying clothing. It emphasizes that these issues contain authoritative fashion guidance—readers should consult them before spending money on "a penny" or even "planning a single new hat or gown." This reflects early-20th-century magazine publishing practices, where *Life* and *Vogue* (both owned by Condé Nast) cross-promoted each other to their audiences. There is no political satire present—it's straightforward fashion marketing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
This number a PORES CAST Spring oF shions This is the cover of the Forecast of Spring Fashions— the first of Vogue’s five great Spring Fashion numbers. Before spending a penny, or even planning a single new hat or gown, make sure of get- ting these five numbers’ with their wealth of ideas and authorita- tive clothes infor- mation. Use the coupon on the opposite page. The Vogue Company February 15, 1915 CONDE NAST,