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Life, 1914-12-17 · page 2 of 40

Life — December 17, 1914 — page 2: what you’re looking at

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Life — December 17, 1914 — page 2: Life, 1914-12-17

What you’re looking at

This page combines advertisement and political satire. The main advertisement promotes Timken Axles and Bearings with a caricatured face and product imagery, encouraging car owners to educate themselves about automotive mechanics. The column titled "The Ways of the Capitalist" presents a scathing critique of capitalist behavior through poetic verse. It portrays the capitalist as morally corrupt—exploiting natural resources ("the treasures in the bowels of the earth"), manipulating prices, controlling political figures ("lawmakers, judges and Presidents"), and crushing labor movements. The satire culminates with the prediction that workers and earth itself will outlast capitalist exploitation. This reflects early 20th-century socialist or labor-sympathetic sentiment common in Life magazine's satirical content during this era.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Published every Thursday. Anaval Subscription Five Dodars. Singie Copies, Ten Cents. Price ia England, Sixpence. ‘Class Mail Bas Copyright in England and Through These Books A telescope gives you a clearer view of a subject. That's what happens when you get your motor car into the focus of these books. The day of professed mechanical ignorance is passed—today motor car knowledge is a source of pride. Actual sales records for the past year show that car buyers are of the “Missouri type” more than ever as regards construction. They want facts—not mere assertions of superiority. The motor-wise car owner knows the importance of axles and bearings—how they mean strength, safety, and economy of power if they are good— how much trouble they can create if they're not. You can put yourself into the progressive class by reading the Timken Primers and learning more about the vitals of your car. These interesting books describe the manufacture of Timken Axles and Bearings, from their design until they are engineered into different makes of ca They describe the foundation upon which Timken satisfaction has been built —what has made Timken the choice of motor car engincers who value strength of construction and of motor car buyers who demand long life and safety. There's proof of this in the long list of “Timken equipped” cars which is a book by it- self. These three books, “On the Anatomy of Automobile Axles,” “On the Care and Character of Bearings,” and “The Com- panics Timken Keeps," sent free on post- card request to either Timken Company. There'll be no follow-up. No salesman will call. Write for them today. ‘The Timken-Detroit Axle Co. Detroit, Michigai TheTimken Roller BeatingCo. Canton, Ohio Preventives That Preserve HE reason that preventive health measures go along so slowly is that the doctors are not vitally interested in any kind of prevention that will not preserve themselves, Thorough-going sanitary regulations and the general inculcation of correct dietary and rest principles would work wonders in getting rid of disease, but they would also get rid of eighty or ninety per cent. of the doctors, Accordingly, professional ethics, which is another way of saying self-preservation, requires doctors to invent something that must be applied by vaccination or inoculation, necessitating the attendance of a duly ordained physician with his medicine-case and his bill, Hence the steady supply of preventives that don’t prevent and the dearth of preventives that do prevent. The Ways of the Capitalist EHOLD, the Capitalist is abroad in the land; his ways passeth understanding. He layeth his hands on the fields, and on the treasures in the bowels of the earth, saying, “It is the Lord’s and mine. His usury stirreth up strifes, but his bank account covereth all sins. He delighteth in a false balance, but @ just weight is his abomination. He merely winketh with the eye and raiscth the price of coal and oil. He pulleth the strings, and behold, lawmakers, judges and Presidents hasten to do his bidding. He keepeth the paths of judgment, and preserveth the way of his gunmen. He gathereth unto himself in the summer: yea, in the autumn and in the winter and the spring doth he gather unto himself. He gloateth on the words of the soothsayer, but the words of a Social- ist are as vinegar to his teeth. He lighteth the way with the burn- ing tents of his laborers, but he is a huckler to those that boweth meckly to his law. Verily, his cunning is manifest, but he shall rest from his labor, and the earth shall know him no more. oom day for the comforts of a wa) tim where we lingered over son wooder ful Old Overholt Rye **Same for 100 ycars"* Thoroughly appreciated in the days of stage-coach journeys—and just as today. A straight ennsylvania Rye whiskey of mellow flavor and rare bouquet. Aged in the wood and bottled in bond. A. OVERHOLT & CO. Pittsburgh, Pa. N¢ Cente out-o! the N Four exec e Ca: Holly ie SPECIAL Three 18.4 Course ; tent dairy, shoot