Life, 1914-12-03 · page 90 of 92
Life — December 3, 1914 — page 90: what you’re looking at
What you’re looking at
This is a straightforward product advertisement, not political satire. Life Publishing Company is promoting four different 1915 calendar designs available for purchase: "Sketches from Life" Calendar, "The Gibson Calendar," "Life's Calendar," and "Life's National Calendar." The ad emphasizes urgency ("Time Is Fleeting," "take time by the forelock") because calendars sell quickly upon release. It positions calendars as ideal Christmas gifts, noting that they combine "good cheer and thought" while remaining useful year-round as companions to the recipient. The pricing and specifications are practical: $1.25 net, 12 x 15 inches, printed on heavy stock with removable pictures suitable for framing separately. The copy suggests this advertisement marks the first public announcement of their 1915 calendar availability, targeting repeat customers and gift-givers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
a Calendar 1915 Life’s Calendar What They Cost to You ndar comes ina a silk cord art Printed on heavy coated stock, every picture can be taken out of the calendar and framed separately. a r $1.25 net. prepaid, on re- bas AET I | Calendars for 1915 : _ are now ready |B Life's National |” Calendar I915 Life’s Nationat Calendar Time Is Fleeting This means that, if you want any of the Life calendars this year, you should take time by the forelock. These calendars sell rapidly. This is the first announce- ment that they are ready. We know a man who has for years made a practice of sending them, as they are issued each year, to a list of friends as a Christmas remembrance. Each calendar contains just the right combination of good cheer and thought to make ideal the Christmas gift. Besides, it is with your friend during the year. Saves time. Address, LIFE PUBLISHING CO. 17 West 3ist Street New York POTER J. CAREY, PRINTER comicbooks.com