Life, 1914-10-29 · page 4 of 44
Life — October 29, 1914 — page 4: what you’re looking at
What you’re looking at
The main cartoon depicts an anthropomorphic cat family gathered around a Thanksgiving dinner table, with a large cat in formal dress addressing them. The caption reads: "My children, let us be thankful that one necessity has not gone up. Life still sells for ten cents." **The satire:** This is a commentary on post-World War I inflation. The joke acknowledges that prices for necessities have risen dramatically, yet Life magazine—the sponsor of this ad—has maintained its ten-cent cover price. The cartoon presents this as a genuine mercy worth giving thanks for. The lower text announces Life's Thanksgiving issue, celebrating American thankfulness "this year for being Americans." The page is essentially an advertisement disguised as editorial content, leveraging holiday sentiment to promote magazine subscriptions and the upcoming special issue.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
no doubt, insistent season, some alw denly. After reading ordinary literature one Handsome premium picture, in colors, “Where Love Is," kiven with — each yearly subscription. “My children, let us be thankful that one necessity has not gone up. Lire still sells for ten cents.” all The Thanksgiving number of Life will be on sale next Tuesday. It will celebrate in Picture, Poetry and Prose the peculiar spirit of thankfulness which we all feel this year for being Americans. i} | | | e | ¥ | g Enclosed | find One Dol- — lar (Canadian » Many Wonder, $ roreien why on this page we do not urge people more ly to become regular y y subscribers. At this , one naturally feels a de thing or other, Yet the reason is plain, It is not ays wise to become a regular subscriber too sud- bree months to should be careful not to read Lire closely at first. It is too stimulating. Buy a copy occasionally. After you have done this for several weeks you might try_a_three-months’ subscription. ‘ Open only to new subscribers; no sub- Later, when you have become scription renewed at this rate. mentally strong enough, LIFE, 17 West 31st Street, New York 67 you can become a regular subscriber. » One Year $5.00. (Canadian $5.52, Foreign $6.04) stock Ro ae comicbooks.com