Life, 1914-03-12 · page 43 of 44
Life — March 12, 1914 — page 43: what you’re looking at
What you’re looking at
This is primarily a **product advertisement** for Life Publishing Company's photogravure prints, not satirical content. The page showcases six prints available for purchase, each depicting scenes of "modern American life" with humorous or sentimental themes. The prints shown include domestic scenes like "An Antique Sofa" (contrasting old and new manners), "Their Hopes" (depicting opposing ambitions), and "Trouble with the Sparkler" (a romantic or social mishap). Titles like "Compounded Interest" and "Types Dilemma" suggest everyday relationship humor. The advertisement emphasizes these hand-etched copper plate reproductions as affordable, frameable home décor suitable as hostess gifts. Prices range from $1.00-$5.00. The marketing pitch targets middle-class readers seeking inexpensive art reflecting relatable American domestic life—a typical consumer product pitch of the era, not satire.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Copr. Life Pub. Co. AN ANTIOUR SOFA “Other times, other manners.” avure, 15 x 20 in, $1.00, THEIR worrs India print, 22 x 18 in. & Mh z A charming little study of opposing ambitions Cope. Life Pub le, but that is no reason er should “rubber Life Prints in Genuine Photogravure These reproductions from originals by Life’s artists are printed from hand-etched cop- per plates. They will make many a bright and interesting corner in your home, solve the prob- lem of the hostess “at cards” who is seeking a suitable prize, and help you in the selection of gifts for friends. In the LIFE PRINT line you will find those little every- day touches of humor and sentiment typical of modern —& xo. American life. Every print tells a “human interest” story in picture form. Inexpensive to frame and Corr. hile Put doubly attractive when framed. Sent to any address in the world, carriage prepaid, upon receipt of your remittance. LIFE PUBLISHING COMPANY __ Ary tas 17 West 31st Street employees. New York comicbooks.com