Life, 1913-11-06 · page 54 of 56
Life — November 6, 1913 — page 54: what you’re looking at
What you’re looking at
This page contains primarily **advertisements and book listings**, not political satire. The main content includes: **The "Lost Person" Ad:** A humorous classified advertisement describing a missing "Commoner" named William or Bill—likely a satirical jab at populist politics or a common everyman figure. The description parodies "lost pet" notices, suggesting this ordinary person developed aristocratic tastes ("extravagance, display, sybaritism") after heading to "Epicuria" (a fictional place of excess). The joke critiques materialism or the corruption of simple folk through wealth. **Commercial Ads:** The Bausch & Lomb camera lens advertisement and Pabst Blue Ribbon beer advertisement dominate visually, typical of Life magazine's revenue model. **Book Reviews:** A standard listing of recently published books. The page reflects early 20th-century American consumer culture and gentle social commentary through advertising rather than explicit political cartooning.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE Y t J iJ t a a t a ‘ t i t i | J eee iene lene AMATEUR PHOTOGRAPHERS who want to make really good pictures— and who have foued that they can't do them- selves justice with an ordinary leas—should Start fresh in photography, with all the chances in their favor, by having their cam- eras fitted with a ausch lomb Zeiss ote pidity of movement escapes it. If you are interested in better results, send for literature, Beusch 4 lomb Optical ©. 620 ST. PAULST. ROCHESTER,N.Y. ae | Books Received Tu ef the Ranges, by Eleanor Mor- daunt. (Sturgis & Walton Co. $1 Salt Water Ballads, by John Masef Macmillan Ca, $1.00. The Significance of Art, by Eleanor wland. (Houghton, Mifllin Co. $1.00.) The Opinions of Jerome Coignard. by Anatole France. (John Lane Co. $1.75.) A Vey New York, by Oliver Madox Huctier, (John Lane Co. $1.00.) Thorley Weir, by FF. Benson. (J. Lippincott Co, Phila., Pa. $1.35.) Mouse-Colored Road. by Vance and Oliver Herford. (D, VC, $109, Touch Them T) Gouverneur Morris. (Chas Sons. $1.00.) story of the ay, Tage & Co.) ims of Nouh, by Gelett Bur- G cents.) The Curotina Mountains, by Margaret W. Morley. (Houghton, Mifttin Co., Bos- WW A. Stokes Co. $1 Sayings of Mrs. Solomon, by Helen Rowland, (Dodge Publishing C Man, by Jane Stone. (T. Y. 35 cents.) int, Beneath the srdeaux, (Dufiield & Co. $1.25.) The Mother and the Child, by Norman Barnesby, M.D. (Mitchell Kennerley. Adventures of Chris bert Carlton Brown, (F. G. Browne & Co., Chicago, I. $1.25.) An Advertisement 0: Strayed or Stolen—A Commoner, a Very Uncommon Commoner. Tall but L stalwart ; rugged but not coarse; neat but not effeminate; gay but not gaudy ; smil- ing but not frivolous; well-fed but not fat; talkative but not garrulous; peaceful but not pusillanimous. Very much interested in the people at large, and especially the common people, whom he was willing to let do anything for him. Answered to the name of William or Bill, When last seen he had just taken the train for Epicuria and it was understood that he was developing noticeable tendencies toward extravagance, display, sybaritism and wealth accumulation. Finder will please return to Lincoln, Nebraska, and receive suitable reward. comicbooks.com