Life — October 16, 1913 — page 6: what you’re looking at

What you’re looking at

# Analysis This is **not a cartoon or satirical content** — it's a straightforward automobile advertisement for the 1914 Oldsmobile, published in *Life* magazine. The page features a full-page ad promoting Oldsmobile's luxury vehicle with a silhouette illustration of the car against a Dutch landscape (windmills visible). The headline "The Man Who Drives An Oldsmobile" appeals to class aspirations, arguing that ownership reflects good taste and refinement. The ad emphasizes technical specifications (six-cylinder engine), quality craftsmanship, and pricing ($2,975 base model). It concludes with the company name and location: Olds Motor Works, Lansing, Michigan. This represents early 20th-century automotive marketing targeting affluent consumers through appeals to status and engineering excellence.