Life, 1913-05-22 · page 40 of 48
Life — May 22, 1913 — page 40: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not editorial satire. The dominant content is a Wolf's Head Oil advertisement claiming motor manufacturers endorse their product, listing dozens of car companies (Oldsmobile, Hupmobile, Maxwell, etc.) to establish credibility. The small cartoon labeled "Shades of the Departed" shows a skeleton greeting a man named Tompkins, with the skeleton saying "I thought you were still dead" and the man replying "So I obeyed that impulse." This appears to be a darkly humorous non-sequitur about obeying impulses leading to near-death experiences—possibly suggesting reckless behavior. The page also contains travel advertisements for Maine canoeing and a Swiss hotel, plus a brief humor section titled "A Question of Etiquette" about grammar and an anecdote mocking Athenian democracy. The content reflects early 20th-century magazine format: advertising dominates; editorial humor is minimal and disconnected.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
they don’t want their cars abused with poor oil —and it costs only $3 to $4 a year more to treat your motor the way the manufacturers say is best. Use the oil the motor manufacturers use. They have to know their business. Here are some of the famous manufacturers who already use or advise the use of Wolf's Head Oil: Sampson Truck Overland Lozler Brush Oldsmobile Hupmobile Marion. Mitchell : ) Columbia Rellance Motor Boat Co. Stoddard-Dayton Maxwell Paige-Detroit Teotta Silent Knight Daimler Mercedes Makers of Diaie 1V Engine Clement-Bayard Midland Motor Itala Loew Victor Warren Weckler-Fauber Federal Motor Truck Co. Fifield Brothers Write Us for Booklet Giving Advice of Motor Manufacturers. WOLVERINE LUBRICANTS CO., 76 BROAD STREET, NEW YORK Branches: Chicago, Philadelphia, Washington, Boston, Utica, Buffalo, Pittsburgh Scripps Motor Co. ell Crane Brothers Memphis, Tenn- {lwaukee, Wis. Kansas City, Mo. Detroit, Mich. CO. Limited, Montreal All Canada ARTHUR STORZ AUTO SUPPLY CO. Omaha, Neb. EVANS OIL WORKS Cinetanatl, 0. ‘Insist Upon Wolf’s Head Oil— ERN HARDWARE & WOODSTOC! THROUGH THE WILDS Down the Allagash (208 Miles by Canoe) It is one of the wonder va- cations of the world. Youcan go by train to Moosehead Lake away down in the WOODS OF MAINE There you get your camp supplies and guides, white or Indian. The next morning you're off for 200 miles through forest scenery of unimaginable beauty— across nine exquisite lonely lakes, and s0 into the Allagash River. into the St. John. to Fort Kent oa the Canadian border You camp in delightful places. sleep on hemlock boughs, eat camp- fire cooking, breathe pine-spruce- laden air, fish, explore You come out brown and happy and made over in body and nerves. Two weeks are ample for the trip and the cost is small New Mt. Kineo House Anoex is open May 9 to Oct. 15. Send for FREE Booklet Address Vacation Bureau ‘THE NEW ENGLAND LINES Room A794 So. Station Boston, Mass, A Question of Etiquette “©The horse and the cow is in the field,” read the teacher. “ Mary, what is wrong with that sentence?” Mary was evidently more versed in the rules of politeness than in the rules of grammar, for she answered promptly “The lady should be mentioned first.” —Youth’s Companion AntIstHENES once ironically advised the Athenians to pass a public vote that asses were horses. When that seemed to them rather unreasonable he said, “But you make men generals, by a pu vote, who have no military qualities. ~ Just As the Motor Manufacturers Do Vit ST. MORITZ soo With its World-Renowned Mineral Springs The Highest and Most Fascinating Resort in Switzerland The exhilarating Alpine air and sunshine of ST. MORITZ renew HEALTH and VIGOR. GRAND HOTEL ST. MORITZ The Hotel de Luxe of the Alps SHADES OF THE DEPARTED Thorough quiet secured by double passages. Skeleton: We110, TOMPKINS, OLD MAN, I THOUGHT YOU WERE STILL DEAD. “So, 1 opnygD THAT 1neULSE.” Dally Concerts by the Milan Orchestra. Opened in 190, Every modern improvement. 300 rooms. Private Suites, with Bath & Dressing Rooms. Society Lounge, with most beautiful view on the Lake and Mountains. Most modern Sanitary and Vent ng arrangements. Vacuum Cleaner. Lifts to all Floors. rout Flahing, Variety of Delightful Excursions Engadine Express Train: Calals—Paris—St. ‘Mlustrated Tartg from “Town and Country’ Travel Bureau, 389 FYIA Ate., N. yom the Hotel Manager; or (in Bngland) ‘from GOULD & PORTMANS, Lid., 54 New Oxford Strect, London. SWITZERLAND *"?icitre”* a Tennis, Golf, Croquet, Boating on the Lake, Mortts comicbooks.com