Life, 1913-05-15 · page 7 of 52
Life — May 15, 1913 — page 7: what you’re looking at
What you’re looking at
This page is primarily **advertising content** rather than political satire. The main advertisements are: 1. **White Mountains of New Hampshire** — a tourism ad promoting vacation and rest 2. **Theodore B. Starr, Inc.** — a jewelry/silversmith business advertising gems and pearls 3. **Cortez Cigars** — promoting cigars "made at Key West" 4. **Prophylactic Tooth Brush** — a dental hygiene product There are two small **comic vignettes**: "Called His Bluff" (about financial deception) and "There's Mother" (depicting a domestic scene). These appear to be humorous filler rather than political commentary. The page reflects **early 20th-century consumer culture** and advertising strategies, showing how *Life* magazine monetized its pages through paid advertisements mixed with entertainment content. The satirical magazine relied heavily on commercial revenue alongside its editorial humor.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
WHITE MOUNTAINS of New Hampshire For those who live down in the big cities there is nothing so beneficial as a yacation in the mountains. Almost overnight that wonderful LIFE-GIVING AIR restores tired brains and exhausted energies. For a day, perhaps, you will be content simply to rest and drink in that air. But afterwards the joyous out-of-doors will claim you, You will play golf on links right up under the clouds, you will motor on fine roads, climb mountain peaks for unimaginable views, play tennis, ride, drive, tramp. ‘You will have an appetite that’s a joy—and White Mountain cooking is famous. You will enjoy the people you meet—they are the na- ~~ tion's best: You will delight in the social life. Send for FREE Booklets Address Vacatiow Buazac The New England Lines Room 774 South Station mn, Mass. Called His Bluff ERDY is in financial difficulties!” “How?” “Offered his creditors ten cents on the dollar, and they accepted it!” Ae Ea ara “THERE'S MOTHER” NRTA WN 4 iNT Wiiniininiiarin mn THEODORE B. STARR. Inc. SILVERSMITHS Gems of Individuality EMS are the handiwork of Nature and, so far as is known, Nature never made two exactly alike. Therefore, contrary to an impression widely held, there is no fixed standard by which any gem may be wholly judged. The prospective purchaser, to be on safe ground, must base judgment on the individual- ity or composite virtues of each gem under con- sideration. To assist purchasers to satisfactory selection, we have made it an invariable practice to in- form them of the actual characteristics of each gem submitted. We expressly guard against any purchase being made under misconce,:ion. Each specimen in our notable and extensive collection of Pearls and Precious Stones has been selected by us because of its individual merits. Prices never higher than prevail elsewhere for goods of equal merit. 5TH AVENUE AND 47TH STREET NEW YORK ESTABLISHED 1862 “MADE AT KEY WEST _ FO Te A Bore A tiresome companion casts dreari- ness as from an inky cloud upon the mind. Do I not remembe~ visiting the Palatine with a friend bursting with ar- chzological information, who led us from room to room, and identified all by means of a folding plan, to find at the conclu- sion that he had begun at the wrong end, and that even the central room was not identified correctly, because the number of rooms was even, and not odd?—d. C, Benson, in“ At Large.” G. P. Putnam’s Sons. 23 (IGARS comicbooks.com