Life, 1913-04-03 · page 40 of 52
Life — April 3, 1913 — page 40: what you’re looking at
What you’re looking at
This page is primarily **advertising and cultural content**, not political satire. The left side features a **Dixon's Lubricants ad** with testimonials from racing drivers (Teddy Tetzlaff, Hughie Hughes, Dave Lewis). These were famous early auto-racing competitors whose endorsements lent credibility to the product. The ad uses technical language about bearing friction to sell graphite grease—a genuine automotive innovation. The center and right contain **Life's Musical Calendar** listing metropolitan opera performances and concerts for the week of April 1-6, and a **Madame Nordica Bath Powder advertisement** featuring the famous opera singer's endorsement. The bottom features a **Kelly-Springfield Automobile Tires ad** with an illustration of a woman in a car. There is **no political cartoon here**—this is a typical early-20th-century magazine page mixing consumer advertising with cultural entertainment listings, reflecting the era's priorities and consumer culture.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ERR E* The cause of friction and the cure UNBER a microscope the highly polished bearing sur- faces of your car show full of depressions and projections. When bearing surfaces mect, these projections interfere and cause friction, Dixon's Flake Graphite intro- duced into a bearing by means of a vehicle, such as grease, interposes itself between the sur- faces and prevents all metallic contact. Dixon's Flake Graphite as contained in DIXON’ Graphite Grease No. 677 cures friction troubles ‘This graphite grease is unexcelled for transmissions and differentials, For sale by all good dealers, Try it. Dave Lewis, who bas osed Dixon's the past thiee down my ‘hat Lerore ta all ibe races ot the past season (1912), and I find every Dallrace, every bearlagy every pinion eg. jon than at the start of the seasoz."* Teddy Tetzlaff says: sWroold rather Hag hie Hughes says: “Dixon's Anto- mobile Lubricants pot only tedoce fric- tion to 2 minimum, bet their lasting qualities are remarkable." For your car's sake, get our free book, No. 244-G, on “‘Lubricating the Motor.” Send name and model of car. ‘Write for copies of very interesting testimonial letters from the ‘Speed PPQON Life’s Musical Calendar Tuesday, April 1, Metropolitan Opera House.—Extra performance of Mozart's “Magic Flute" for the benefit of the Legal Aid Society. Possibly the last op- portunity of the season to sce a remarka- ble scenic production, magnificently staged, and to hear some of the most melodious operatic music ever written, sung by a cast of unusual distinction Wednesday, April Metropolitan Opera House.—' 's ida,” guaran- ‘onal popi as the aria that the stirring march-tune long-barreled trumpets, and the magnificent duct which indicates the ap- proaching suffocation of the hero and heroine. Rumford Hall (Afternoon).—A recital of the music of Moussorgsky, the revo- lutionary Russian composer, by Con- stance Purdy and the Misses Swainson. Thursday, April 3, Metropolitan Oper House (Aficrnoon).—Extra matince per- formance of Puccini's “ Madame Butter- fly.” The best known work of the most popular living Italian composcr, employ- ing characteristic musical devices and traditional stage tricks to instill pathos into a conventional nese love-story. (Evening).—Wagner’s “ Tannhiuser. One of the lightest of the music-drama- tist’s greater works, containing several distinctly singable tunes and a near- Broadway ballet. Acolian Hall (Evening).—Mr. Wil- helm Bachenheimer, baritone, in a re- cital of songs, chiefly German. Friday, April 4, Metropolitan Opera House—Another attempt to st M Damrosch's unfortunate opera a work which may eventually popularity in spite of its inte and reminiscent melodiousness. Saturday, April 5, Metropolitan Opera House (Afternoon).—Donizetti’s “ Don Pasquale.” (Evening).—Popular_ price perform: ance of Wagner's “ Lohengrin,” another of that composer's lighter works, which has kept its place through the youthful charm of certain individual numbers rather than any greatness of thought or structure. Aeolian Hall (Afternoon).—Piano re- cital by Fannie Bloomfield-Zeisler, one of the few really great women who have survived the strain of pianistic virtuosity. Sunday, April 6, Metropolitan Opera House —An carly spring sample of the popular brand of operatic concerts, pre- sented with Sabbath dignity before an audience which is both clothed and in its right mind. Little Theatre.—A concert of the songs of Ward Stephens, a popular American teacher of singing. Tor Reduction of We a "HAWG tried every other known meana of redocing. weight! I have Dey by an easy, sale method of the | Bath Powder bearing my name is the same I have used with most amazing results. “Asmy owndiscovery,my ownformula proven in my own use, 1 recommend it for the general good of humanity. “My experience and the endorsements of many prominent peorls are all con- tained in my booklet. Write for it.” Mademe Nerdica's vem story “The Dream of Fair aiptel five De stamps. Hiwol jer tenel duatbasins toad rh oaege MADAME NORDICA’S COMPANY. Studio 17, Light West Ninth St., New York City 5 ss (Ces Ci elly- Springfield Automobile Tires Motorists who know tires know this: There's a chance that almost any tire may give good service. There's no chance with Kelly-Springficlds. They are sure to give good service. JosephDixonCrucibleCo. Established in 1827 KELLY-SPRINGFIELD TIRE COMPANY, _20 Vesey Street, New York 7 ‘ Branch offices to Eph York, Chicago, Philadel phia, Boston, St. Louis, Detroit. Cincinnat! ,San Francis Jersey City New Jersey ngeles, Cleveland, Baltimore. Seattle. Atlanta, Akron, O., Buffalo, , ‘The Hearn Tire a: Rubbs e ot Cotumbus, Obto. Bering Tire & Rubber Co., Houstoo, Tea iow Rubber Coy Denver, Cela New Haven. Gone. Southe 1 Tt Jaci rate nm RA) AN D. Co., Charleston ,8. C. Kings of Motordom.’ comicbooks.com