Life — February 13, 1913 — page 6: what you’re looking at

What you’re looking at

# Analysis This page is **primarily advertising**, not satire or political commentary. It promotes Packard Motor Car Company's commercial trucks for brewery deliveries. The content includes: - **Two photographs** of Packard trucks (one Budweiser-branded, one unmarked) used by brewing companies - **A testimonial** from the Schlitz Brewing Company (dated November 1, 1912) praising Packard trucks' reliability and delivery capability - **Statistics**: 105 brewing companies across 61 cities use 220 Packard trucks The message is straightforward business advertising: Packard trucks are dependable for industrial brewery transport. The tagline "Ask the man who owns one" emphasizes customer satisfaction through direct recommendation. An exhibition notice mentions Packard trucks will be displayed in Chicago, February 10-15. This reflects early automotive history when trucks were marketed specifically to commercial enterprises.