Life, 1913-02-13 · page 43 of 44
Life — February 13, 1913 — page 43: what you’re looking at
What you’re looking at
This is a title page rather than a satirical cartoon. It advertises Life magazine's "Forecast of Spring Fashions" issue from February 15, 1913, priced at 25 cents. The central image is a stylized profile illustration of a fashionable woman's head, featuring an elaborate upswept hairstyle typical of the 1910s era, adorned with flowers and ribbons. This represents the height of contemporary fashion. The page functions primarily as promotional material, urging readers to purchase this and four other upcoming Vogue fashion issues before newsdealers sell out within three days. The decorative fleur-de-lis border on the left margin adds elegance. No political satire or caricature is present. Rather, this reflects the magazine's dual role: combining satirical content with fashion advertising—a significant revenue source during this period.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
This is the cover of the Forecast of Spring Fashions—the first of Vogue’s five great Spring Fashion num- ers. (See page opposite) Before spending a penny or planning a single new hat or gown make sure of getting these five numbers with their wealth of ideas and authorita- tive clothes informa- tion. So great is the de- mand for Vogue that newsdealers often sell out in the first three days. To avoid dis- appointment use the coupon on the oppo- site page. FEBRUARY 15,1913 Eure cas Conde’ A Ske Sal +_—_2 Use Coupon on opposite page comicbooks.com