Life — February 6, 1913 — page 8: what you’re looking at

What you’re looking at

# Analysis This is an **advertisement, not a political cartoon**. It appears in *Life* magazine and promotes Kelly-Springfield Tires. The ad features a portrait of a woman's face framed in a tire ring, with the slogan "The tire for you is the one that you can put on and forget." The message emphasizes durability—tires that run "unnoticed for 8,000 miles or so." The woman pictured is identified in the tire's border text as "KELLY-SPRINGFIELD" but her specific identity is unclear from the image alone. The ad uses her likeness as a brand ambassador, common in early 20th-century advertising. The company's headquarters was located at 20 Vesey Street, New York, with numerous branch offices listed nationally.