Life, 1913-01-09 · page 80 of 100
Life — January 9, 1913 — page 80: what you’re looking at
What you’re looking at
This page combines a cautionary narrative poem with automobile advertising. "Pauline Veere's Ride" tells of a young woman who takes a joyride in a car late at night with friends, deliberately alarming rural farmers. The reckless driving ends in catastrophe: the auto crashes, killing or severely injuring the passengers. The chauffeur receives six months hard labor. The poem serves as a moral warning against dangerous "joy riding"—a contemporary concern as automobiles became more common. The wealthy urbanites' contempt for country folk ("no one the wiser, so what's the harm?") adds social commentary: their carelessness endangers lives. Ironically, this cautionary tale shares the page with advertisements for Pantacote car tops and 3-in-1 Oil, promoting automobile accessories—capitalizing on the very car culture the narrative warns against.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
And me and Min and her friend, Joe White, Will meet you at half-past nine about; And just them two and you and me Will go for a joy ride far and free, d Apast each village and house and farm; And the country folks we will sure alarm; And no one the wiser, so what’s the 7 harm?” 7 . A swirl of dust, then a vanishing speck ; A blur in the moonlight, a streak in the dark; And the farmer wakened, and said: “By heck, It's some of them city folks out fer a lark.” | That was all. And so, through the b | gloom and the light, Pauline and her friends hit it up that night To prove again, in their headlong ‘ flight, | That the path of the joy rider ends | in wreck. “This one is genuine Pantacote—always fresh and clean. | It was two by the village clock “Look at the other one—how seedy and shabby it looks— | When they turned around for the you can tell as quick as a wink that it isn’t genuine Pantacote- And pomenaré Be eck “A Pantacote Top is so easy to keep clean that there is ee ae ene ne Sams: & no excuse for its ever looking shabby. . And the auto vaulted the wayside wall “A little soap and water when you are washing your car And lit in a field; and the folks who will keep your Top freshened up. rode “Even when it gets stained with road oil, you can clean it Were scattered around like the leaves 4 off without any trouble.” in fall; And the car burned up near its erst- Pantacote is the standard curtain material used in every Pullman Car. ‘And orate nad ot all theie fun F The Pullman Company chose Pantacote because it looks well and it wears like flexible stecl. You know the rest—in accounts you That’s the kind of material you should have on your Top. have read The most severe service conditions are discounted when Pantacote is being How the farmers picked them all up manufactured. It is the only Top material that looks well and wears well—the for dead one that is rainproof, sunproof, sleetproof, coldproof, windproof, snowproof, Near the wreck of the car all bent and heatproof, crackproof, and pretty nearly foolproof. : charred, And how the chauffeur got six months Se edo for torre made ad just how they difies’ After you hove vead “The X-Ray” yon wil When the boss is gone and the coast | know just what you are buying when you buy Pantosete Send for that copy today. is clear, } . Remember the fate of Pauline Veere. 7 The Pantasote Company, No.55 Bowling Green Bidz, New York City Walter G. Doty. = = 4 Pauline Veere’s Ride Listen, my children, and you shall hear Of the midnight ride of Pauline Veere. The car was numbered eight, nineteen, five, And the riders are lucky to be alive After the ride that cost so dear. She said to her chauffeur friend: “ To-night, If the folks are gone, get the big car out; WHAT IS 3 IN ONE MAGNETO OIL ? B-in-One is a clear ofl compound, absolutely pure, with just enough body to oil perfectly the most delicate bear ing or sensitive action point. B-In-One is not too heavy—will positively not gum or clog, collect dust or dirt, harden or dry out. B-in-One is not too light to property lubricate and keep lubricated any bearing (ball bearing or ordinary Learing). It will not run out and leave contact points dry. B-In-One contains no carbon, no residue, no foreign matter, no acid, no impurities like all cylinder (mineral) oils Sold at all garages, auto supply dealers, hardware and general stores in 3 size bottles: 1 oz., (10c), 3 oz., (25c). and 8 oz., }5 pint. (so:). Also in patent Handy Oil Can, 34 o2., (25¢). FREE 3-IN-ONE Don't scoff. Try 3-in-One. fe and Magneto Bulletin. ° Write at once for_generous sample bottle Both free. Library Slip with every bottle. comicbooks.com