Life, 1912-12-12 · page 6 of 48
Life — December 12, 1912 — page 6: what you’re looking at
What you’re looking at
This page is primarily **advertising and promotional content** rather than political satire. The left side features a **Carstairs Rye whiskey advertisement** (established 1783), emphasizing its 124-year heritage and quality. Below that is a humorous piece about "The Work-Shop of Santa Claus" in St. Ulrich, Austria—a tourist village where inhabitants craft wooden toys and animals. The accompanying illustration shows a craftsman carving, labeled "A LITTLE HEAD WORK WITH THE QUEUE," playing on the phrase "queue" (line/waiting). The right side contains a **Metropolitan magazine advertisement**, featuring a reader's letter praising the magazine and humorously referencing Winston Churchill's criticism of Lloyd George's policies as "Socialistic." The ad promotes the December issue for 15 cents, framing socialism as editorially inspiring rather than threatening—likely tongue-in-cheek satire of contemporary political anxieties.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
by lye lei The success of Car- stairs Rye stands out how to cut anything else. She makes them in two sizcs, and turns out as near- ly as possible a thousand of them a year. She had no model of any kind to work by, but goes on steadily, unerring- ly, using gauges of different sizes and shaping out the animals with an amount of truth to nature that would be clever if it were not utterly mechanical. This woman learned from her mother how to carve those six animals, and her mother had learned, in like manner, from her grandmother. She has taught the art to her own granddaughter, and so it may go on for generations Of Course A certain plumbing establishment in Brooklyn has this sign on its front door: IRON AND LEAD SINKS One morning, as the head of the firm was coming to work, the following words were found added to the legend: Any darn fool knows that. —Lippincott’s. A vox was making sport of a lioness and mocking her because she only gave birth to one whelp a year. “Very true,” replied the lioness, “ but is a lion."—From the Orient. against a background of 124 years of leader- snip in quality. It has § g developed in purity, flavor and public favor, with the years. “Some old woman says it is Socialistic” Thus Winston Churchill refers to the carping critics of Lloyd-George’s policies in England because they violate ancient prejudices for the sake of public good. The Work-Shop of Santa Claus For many generations the inhabitants of St. Ulrich have fashioned playthings for the children of all nations. Tourists, wandering out of the beaten tracks of their kind, occasionally come to a little village in Austria which pre- sents the aspect of a corner of toyland. The name of the village is St. Ulrich, and nearly all of its inhabitants are toy- makers. Each houschold, too, has its specialty. One old woman has done nothing but carve wooden cats, dogs, wolves, sheep, goats and elephants. She had made those six animals her whole life long, and she has no idea of One of our new readers who has just discovered “the Livest magazine in America’’ writes us : “ Yesterday I heard the METROPOLITAN referred to as ‘that Socialistic magazine.’ I had just read in my morning paper that nearly a million of my fellow citizens had voted the Socialist ticket in this Presi- dential election. My curiosity was aroused. I bought a copy of your November number at a newsstand. Right here I want to get up in meeting and, speaking as a habitual magazine reader, say, that if the inspira- tion of Socialism is responsible for the live, beautiful, likable magazine you fellows are making then I pray Sor a wave of Socialism to deluge the editorial sanctums of your floundering contemporaries.” The December METROPOLITAN is now on sale at all good newsstands. Go to the nearest one — pay 15 cents—ask for the December METROPOLITAN and enjoy a magazine thrill. comicbooks.com