Life, 1912-10-10 · page 6 of 48
Life — October 10, 1912 — page 6: what you’re looking at
What you’re looking at
This page is primarily **advertising content** rather than satirical cartoons, though it includes some humorous anecdotes. The top left shows a **Cheney Brothers silk cravat advertisement** featuring a stylized illustration of elegant menswear, emphasizing quality and workmanship. Below that, "A Literal Rendering" is a brief humorous anecdote about a Scottish servant misunderstanding instructions about "stairs"—a wordplay joke rather than political satire. The **dominant feature** is a Vogue magazine advertisement for free Robespierre collar patterns. The ad promises that $2 spent on Vogue patterns could save readers $200 on hats or gowns by enabling home sewing rather than purchasing expensive ready-made garments. This reflects **1942 wartime economics**: the magazine promoted economical home sewing during fabric rationing and financial constraints of World War II.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
-LIFE- Mr. Raymond bor's door one November evening at dusk Best He Could lop ppeared at ‘his neigh- a towering rage do uttering over me he bit the back of my leg.” “That's as far as he can reach,” broke in Johnny, in a wounded tone. “You don’t expect a little pup like him to bite a big man like you on the neck, do you, Nero. Vainly helongs to Joh fully, fierce threats against his neighbor's dog the neighbor tried to ex- plain that Nero was only a puppy. “He hnny,” he went on, “and it would break Johnny's heart if any- thing happened to him. I think,” hope- “that his ” manners will improve. repeated Raymond. “I'm Mr. Raymond Tue Lawyer: nature of an oath, don’t you? Lavy (a little flurried): 1 beg your f Tue Lawyer (lestily): What is the nature of an oath? —Youth’s Companion You understand don? not comp! of his manners, but Tur Lavy (iriumphantly); Profane, his nature. After he bad jumped all isn't it?—Clereland Plain Dealer. am Vogue Will Send the Patterns for These Five Charming Robespierre Collars Free , ul Quality ‘ of material a and work- manship as b well as beauty : and variety of c design are distin- guishing features of CHENEY CRAVATS Whether you prefer the tubular cravat, a flowing- end four-in- made of the well-known Che: Siks (Foulards, Beoglines, Poplias, Falls, ete) a knitted of a crocheted scarf, the wide choice of color and design makes Cheney ‘Silk Cravats the first choi hk ice for men who know. To ever d partic : ry woman, and particularly to $2.50 -—all for $2. And you need send t or your oun protection, cleus sneha name Cheney Silt the woman who “would never think no money now. : CHENEY BROTHERS Silk Manefacturers 4th Avenue and 18th St., New York. A Literal Rendering A Scotch lady gave her servant very particular instructions regarding visitors, explaining that they were to be shown into the drawing-room, and no doubt used the Scotticism, “Carry any ladies that call up stairs.” On the arrival of the first visitors Donald was cager to show his strict attention to the mis- tress's. orders. Two ladies came to- gether, and Donald, seizing one in his arms, said to the other, “ Bide ye there till T come for ye,” and, in spite of her struggles and remonstranees, ushered the of using a paper pattern," Vogue makes this special offer. Vogue wants to send you the pat- tern for all five of the charming Rob- espierre collars pictured above. The coupon attached will bring them to you. It will bring you also the next ten numbers of Vogue—regular price Collars made from these very pat- terns are being shown on Fifth Avenue this week. They cost you there from $2 to $5 apiece. With the Voguc Fatterns which this coupen will bring you, with just a little material and Just a little work, you can make these very collars in your own home at from one half to one fifth of this cost. $2 Spent for Vogue A Tiny Fraction of your Loss on One Ill-Chosen Hat or Gown May Save You $200 You will spend-hundreds of dollars this year for your hats and gowns. ‘Think of the loss if you buy one ill- chosen gown and never wear it; one takes if, befcre you purchase hats or owns, you are advised by the hun- reds of new Paris models which Vom shows you. terrified visitor into his mistress’s pres- hat that you wear only because it is $2 which you spend for Vogu aan : OG pend for Vogue ence in this unwonted: fashion. VOGUE paid for and cannot be returned. may save you hundreds. It will sure- pecs van” There will be no such costly mis- — /y gain you hat and gown distinction. Sportsman: What do you want? Vintacer: I'm the man you wounded at your last shoot. Srorrsaan: Ah, I remember; but I You may send me the next ten issues of Vogue (regularcost $2.50) for which I will pay $20n request. I make this promise = \ on condition that you se nd me To have the fice Robespierre collar pat terns free, and ten issues of Vogue ($2.50) all for $2 sign this coupon now. free the five Robespierre patterns. gave you compensation at the time. Vittacer: Yes, as I heard you were i Naste | going out again to-day I thought I would « ask you for a little in advance. oe —Pele Mele. cry . State. *, comicbool eo CO