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Life, 1912-09-12 · page 5 of 52

Life — September 12, 1912 — page 5: what you’re looking at

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Life — September 12, 1912 — page 5: Life, 1912-09-12

What you’re looking at

This page is primarily **advertising and instructional content** rather than political satire. The main elements include: 1. **"Personal Impressions of Texas"** — a poem celebrating Texas's vast size and rugged character (ranches, plains, cattle) 2. **Waltham Watch Company advertisement** — promoting their "Riverside" watches as affordable, reliable timepieces for men and women, with an offer for a free informational booklet 3. **Educational advertisements** — including "I'll Give You a Command of Language" (language instruction) and "Ask Today for FREE BOOK" (self-improvement guides) 4. **"A Gentle Reminder"** — a short humorous anecdote about a New York lawyer named Smith sent to St. Louis on business The page reflects early 20th-century American consumer culture, emphasizing self-improvement, practical goods, and the romance of the American frontier (Texas imagery).

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Personal Impressions Texas Our Texas is a noble State, Ive'very: big, it's’ very. great (I think I've h ger by almost a third Its ard) Is t Than England, France and part of Spai (Or, maybe, that’s the size of Maine.) But any’ from side to side, The State of Texas is quite wide and hold 1d The people there are fierce They live in ranches, Tam t They gallop wildly o'er the plain, Then swiftly gallop back again. The Texas plain is very vast, And so they have to gallop Some Texans have And we: And some have black mustachios tite breezy manners sombreros and bandannas ; And wear eccentric evening clothes. Perfectly And go out shooting awful words they say, every day They shoot most any one they see, And scowl and frown ferociously. The rolling prairics, it would seem, Are vast and spacious in extreme. The prairie ss is known as lush; Across the prairies cattle rush. The scenery is pretty fine— The foothills rise in broken line, The red gold sun sinks to its rest Adown the glowing, lighted West. I’ll Give You a Command of Language Grenville Kleiser (late Yale Instructor) can in- frome the, everate man's eficieacy, perhave bls income, $0 per cent. through his Mail Course in Pr English and Mental Eticieneys Ie fs 0 ing, spare-moment study with none of the wearisome features of the old-time methods. You can put your increased knowledge into immediate use, and it will surely help you to Enlarge your Stock of Words—Use the Right Word in the right place—Write Lit- erature that compels attention (Business Correspondence, Stories, Sermons, Ad- dresses, Speeches)—Become an Engaging Conversationalist—Enter good Society. JOHN BURROUCHS HOW TO BECOME A Farpous Nature Writer: MASTER OF ENGLISH jeand he fol nines ia these Kewons, {84,00 {Mucretng, Any inan or woman who thas'an Uadeveloped titer: ary talent ought to prott is Course.” what it Is dolag to in- -araii command ot Crease the earning power pipes yousor Ieaderaie of hundreds of nea and women, Address Fank & Wagnalls Company, Dept.545,New York Ask Today for FREE BOOK Isn’t there something you'd like to know about watches? Do you know that we have a department especially for you? We call it the “Office of Information”. Whether it is about buying a watch, or telling you how to take care of the one you have, this department will be glad to help you—and all their services are free. Do not hesitate to call on them for advice, whether your watch is a Waltham or not. reading. or write a letter if you prefer. Orrice or INFORMATION you may specially want to know) — Name. Street Wattnam Watcu Co Waltham Mass You may send me the new Riverside booklet, and also tell me (here fill in anything Now they are especially anxious to send you a new booklet about the Waltham “Riverside” Watches. medium price, common-sense, reliable movement —“precisely right” for men and women who want a refined accurate watch at a moderate cost. And the booklet (it’s free) is mighty interesting The “Riverside” is a New improvements in watch making, how to choose a watch, and many other points you can learn just by dropping us a line. Before you go to a store to even look at watches, write to our Office of Information for pointers which will enable you to purchase intelligently. Do not think of buying a watch until you get this up-to-date information. Please write for the booklet; it is sent without charge. Si Waltham Watch Company Waltham Mass Fill in coupon below, cut off, and mail today end the coupon, ae The twilight falls, the stars peep out, The ranchers grandly pose about,-- What happens next I cannot tell, Beeause just there the curtain fell, You sce, I've only seen in plays These Texan scenes and Texan ways. Eut I've no doubt that every act Is founded on authentic fact. —Carolyn Wells. 70 A Gentle Reminder Smith is a young New York lawyer, clever in many wa He was recently sent to St terview an important client in regard to pending Later the head of his firm re- ed this telegram from St. a case courts cei ve York “Client's name Jenkins. erybody’s. Smith."—. then forgotten wire at once.” This was the reply sent but very forgetful. Louis to in- in the Missouri Louis: name of client from New Your name comicbooks.com