Life — August 8, 1912 — page 2: what you’re looking at

What you’re looking at

# Analysis This page is primarily **advertising, not satire or political commentary**. It's a Stevens-Duryea automobile advertisement announcing their new Model C-Six. The ad emphasizes design innovation—describing how the hood integrates with the body, and how graceful curves flow from radiator to rear. Technical features are highlighted: new spring design, quiet motor, comfortable upholstery, and a rear seat that can be raised or lowered. Pricing ranges from $4,500 to $5,950 for various configurations (touring cars, roadsters, limousines). The company tagline calls them "Pioneer Builders of American Sixes." The illustration shows a side-view of the open-air automobile. There's no satire present—this is straightforward early automotive marketing emphasizing luxury and engineering superiority in the pre-WWI era.