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Life, 1912-06-27 · page 39 of 45

Life — June 27, 1912 — page 39: what you’re looking at

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Life — June 27, 1912 — page 39: Life, 1912-06-27

What you’re looking at

This Life magazine page contains three distinct sections: **Left:** Hamburg-American Line cruise ship advertisements promoting luxury travel, including world cruises aboard the steamship Cleveland and summer Nordic voyages—typical early 1910s leisure advertising. **Center:** A sentimental poem by Arthur Guiterman reviewing Eleanor Atkinson's book "Greyfriars Bobby," about a Scottish terrier's loyal devotion to his deceased shepherd master in Edinburgh. The poem recounts how local children protect the dog and eventually erect a fountain monument to him—celebrating themes of loyalty and constancy. **Right:** An advertisement for electric automobiles by the Electric Vehicle Association of America. The ad uses a rhetorical argument: if competing automobile manufacturers themselves publicly acknowledge the superiority of electric cars, wouldn't you want one? It emphasizes the electric car's quiet comfort, safety, and suitability for urban driving. The page juxtaposes sentimental storytelling with commercial persuasion—both common Life magazine content from this era.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

a bg el eae Rene! Reviews HAMBURG AMERICAN Largest S.S. Co. in the World. Over 400 1,210,000 | What Would SHIPS AROUND THE WORLD by the palatial cruising steamship Cleveland 17,000 tons From New York - - Oct.19, 1912 From San Francisco - Feb. 6, 1913 ViOdays - $650 and up Including all necessary expenses aboard and ashore, railway, hotel, shore excur- sions, carriages, guides ,| fees, ete. Write for beautifully illustrated booklet containing full information. Summer Cruises To Land of the Midnight Sun NORWAY, NORTH CAPE, SPITZBERGEN Cruises from Hamburg during July and August. Duration from 14 to 26 days. Cost $6250 up. By the large cruising ships Victoria Luise, Kronprinzessin Cecilie and Meteor. Vacation Cruises June to October JAMAICA Round Trip $75 PANAMA CANAL "3; $110, $115 By the Popular “Prinz” Steamers OF OUR ATLAS SERVICE Write for booklet of any cruise. HAMBURG - AMERICAN LINE 41-45 Broadway, New York Boston Pittsbareh St Louie Philadelphia Chicago San Prancisco Greyfriars Bobby (By Eleanor Atkinson. Harper & Brothers) From Pentland Hills of heath and rock The Bobby dog, alert and gritty, Frisked down with grizzled Shepherd Jock To Edinburgh, that ancient city. A highborn pup was he, indeed, With coat of silk and tail in feather, The best of Skye’s subarctic breed That fears no stress of wind or weather. And neither guile nor risk of hurt Nor even Death's supreme disaster, Could make this trusty friend desert The shepherd whom he owned as master. For simple Jock was called away To join his covenanting sires, And Bobby guarded, night and day, His master’s grave in still Grey- friars. The childish waifs of mews and slum Soon learned to love and cherish wholly The dog that never failed to come To watch a mound, unmarked and lowly. And when the Law would fain deny Wee Bobby shelter, cold and chary, The children flocked with pence to buy Their playmate right of sanctuary. The Provost, brave in chain and gown, Received the plea of lass and callant; The freedom of the old Scots town He gave the shaggy little gallant. So Bobby lived and Bobby died, Still friendly, brave and loyal-hearted ; And then they buried him beside The man from whom he ne'er had parted. But near to where his days were spent And where his playmates laughed and shouted, ‘They raised to him a monument From which a silver fountain spouted, Where little dogs should never fail To find a cooling, crystal potion, And men might read a kindly tale Of constancy and pure devotion. Arthur Guiterman, BB ee eee ee eee ‘> SS You Think? a Mtttany Sr ae My, otro ay Ste ft “Cteeararapyppsthttll $i Even makers of absolutely distinct types of automobiles recognize the de- sirability of the Electric—just read the sentence above, taken verbatim from a recent advertisement of a promi- nent automobile company. When men, who have made the study and con- struction of the automobile a life-work, openly voice their appre- ciation of the Electric—even to the extent of making it the criterion by which they ask you to judge their cars—it is time for you to realize that the Electric is the ideal car for you. There is a won- derful sense of possession in driving an Electric—the ex- quisite feeling of power under your instant control—the consciousness of perfect security—the enjoyable satisfaction of gliding silently and com- fortably wherever you will. An Electric is perfectly adaptable to all phases of town use —day or night—in any weather. It is the most suitable car—the least ex- pensive car to maintain—the car that you should own. Interesting literoture about the Electric Vehicle sent gladly. Write today. Before you buy any car —consider the Electric ELECTRICVEHICLE ASSOCIATION OF AMERICA 124 W. 42nd Street NEW YORK CHICAGO e 6 3 3 Zz comicbooks.com