Life, 1912-06-06 · page 53 of 56
Life — June 6, 1912 — page 53: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satirical content. It contains two main ads: **Ford Model T advertisement** (left): Promotes the Ford as economical transportation, noting 75,000 new Model T's entering service. Prices listed ($590-$690) emphasize affordability compared to "more expensive cars." **Martin & Martin Shoes advertisement** (right): Markets hand-sewn white buckskin sporting shoes for golf, tennis, and yachting, emphasizing quality materials and craftsmanship. **"The Tiger" cartoon** (bottom left): A small sketch labeled "AM I RIGHT OR AM I WRONG?" appears to be editorial content, though the image is too small and unclear to identify the specific figure or satirical point being made. The page reflects early 20th-century consumer culture, with the juxtaposition suggesting leisure activities (yachting, golf) enabled by affordable automobile access—a notable social shift for the era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
tinted by Christy for Harper \ THE UNIVERSAL CAR Why waste good dollars in big-car travel when the Ford will get you there as quickly, as comfortably, as safely— and at a fraction of the cost? ‘Y housands of owners of more expensive cars .are buying Fords this year—because of their maximum economy and time-tested efficiency. Sevcnty-five thousand new Ford Model T's will go into service this season—a. proof of their won- deriul superiority. The price is $590 for the rovister and $690 for the five passenger touring car—complete with all equipment, f. 0. b. Detroit. Get new catalogue from Ford Motor Company, Detroit—and name of nearest representative. The Tiger: am 4 RicHtT oR aM 1 wRoxG? Sporting Footwear For Golf, Tennis and Yachting For refined elegance, as well as practical fitness, the Martin & Martin Hand-Sewed Shoes, in White Buckskin, are the world’s authority in Sporting foot-wear. ARTI ARTI BOOTMAKERS FOR MEN & WOMEN save no care or expense in procuring for these Shoes the very finest quality of White Buckskin that the markets of the world afford. The soles are made of a composite of finely ground cork and selected red rubber. This construction not only gives a beautiful lightness and resiliency to the Shoe, but it makes slipping impossible, thereby adding greater pleasure and accuracy to your play. ‘The Martin & Martin Yachting Shoe is the only one ever made that positively cannot slip on a wet deck. An added feature in our Oxfords for Sporting wear—to be had only through careful Hand methods—is the fine snugness of fit at the ankle, insuring smartness and comfort. At the Martin & Martin Bootshop may be had the fash- ionable Hand-Sewed footwear by Thomas Cort, maker of the world’s finest shoes, A Brochure showing photographs of the season's new models, and describing our Service-by-Post, sent upon request. rd, and well worth it. Martin & Martin Bootmakers for Men and Women Chicago: $26 Michigan Ave, We invite your special interest in our new Chicago Boot- shop, which is unusual in the efficiency of its service. == comicbooks.com